The New Community Rules: Marketing on the Social Web


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introNetworks Webinar Series with author Tamar Weinberg - watch entire webinar at

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The New Community Rules: Marketing on the Social Web

  1. 1. introNetworks Webinar Series ” The New Community Rules: Marketing on the Social Web” Conversation with author Tamar Weinberg Thursday, September 17 th , 9 am Pacific Sponsored by intro Networks ‘ We transform businesses With smart social networks’
  2. 2. Chat Live with us on Twitter <ul><li>Have a Twitter Account? </li></ul><ul><li>Yes, great! </li></ul><ul><li>If not, create one at, it takes 2 minutes, we’ll wait… </li></ul><ul><li> </li></ul><ul><li>Login using your Twitter account </li></ul><ul><li>Join the #introchat room </li></ul><ul><li>Ask Questions </li></ul><ul><li>Chat with others </li></ul><ul><li>We will monitor this room live during the webinar </li></ul>
  3. 3. <ul><li>Many people say that they find trying to listen, watch and keep up with the Twitterstream during the webinar is ‘too hard’ and ‘distracting’ </li></ul><ul><li>Tony Robbins says, “When you are in a state of confusion it means you are about to learn something.” </li></ul><ul><li>If this is the first time you have tried advanced multitasking – relax and make it fun! </li></ul><ul><li>Hashtag for this webinar is #introchat </li></ul>Take the Twitter Challenge
  4. 4. Today’s Conversation
  5. 5. OUR GUEST AND MODERATOR <ul><li>Tamar Weinberg </li></ul><ul><ul><li>Freelance writer specializing in social media consulting and strategy, blogger outreach, reputation management, and search engine marketing (SEO, link building, and Pay Per Click Marketing). </li></ul></ul><ul><ul><li>She has been involved in the Internet since the early 90s and has dabbled in social online interactions for more than fifteen years. </li></ul></ul><ul><ul><li>Tamar has been working nearly exclusively with Internet Marketing since 2006 </li></ul></ul><ul><ul><li>Tamar’s website is </li></ul></ul><ul><li>Mark Sylvester </li></ul><ul><ul><li>CEO and Co-Founder of introNetworks, creators of smart social networks for clients’ employees, customers, prospects and partners </li></ul></ul><ul><ul><li>Built first network for TED Conference in 2003 </li></ul></ul><ul><ul><li>Original founder of Wavefront Technologies, creators of Maya </li></ul></ul>Mark Sylvester @marksylvester Tamar Weinberg @tamar
  6. 6. What is social media marketing and what makes it different? Mark Sylvester @marksylvester Tamar Weinberg @tamar
  7. 7. Asking the right questions. Setting goals (and measuring them). Hint: It’s all about the strategy. Mark Sylvester @marksylvester Tamar Weinberg @tamar
  8. 8. Participation Is Marketing: Getting into the Game Mark Sylvester @marksylvester Tamar Weinberg @tamar
  9. 9. How to achieve your business goals through Blogging and Twitter Mark Sylvester @marksylvester Tamar Weinberg @tamar
  10. 10. Getting Social: Facebook, MySpace, Linkedin and informational social networks – how do they all fit in? Mark Sylvester @marksylvester Tamar Weinberg @tamar
  11. 11. The pros and cons of Social Bookmarking and Social News Mark Sylvester @marksylvester Tamar Weinberg @tamar
  12. 12. The Social Media Workflow: Return on Investment Mark Sylvester @marksylvester Tamar Weinberg @tamar
  13. 13. Thanks For Participating <ul><li>To connect with our panelists </li></ul><ul><li>Tamar Weinberg @tamar </li></ul><ul><ul><li> </li></ul></ul><ul><li>Mark Sylvester @marksylvester </li></ul><ul><ul><li> </li></ul></ul><ul><li>Webinar Replay – in 24 hours </li></ul><ul><li> </li></ul>
  14. 14. <ul><li>Special Guest Jono Bacon </li></ul><ul><li>The Art of Community Building the New Age of Participation </li></ul>October Webinar Sponsored by