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Rebooting the Killer Robot in Your Newsroom

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Rebooting the Killer Robot in Your Newsroom

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Description

A few questions that editors can ask that will short-circuit the usual automated responses that crush innovation in their newsrooms. Adapted from the findings of the Duke Reporter Labs' goatmustbefed.com.

Transcript

  1. 1. FROM TERMINATOR TO INNOVATOR Rebooting the Killer Robot in Your Newsroom @markstencel
  2. 2. KEY QUESTIONS How can we innovate more within the reality of our current constraints?
  3. 3. KEY QUESTIONS What does our audience really want and expect from us?
  4. 4. PERSONNEL Who on our staff already understands how to tell stories digitally?
  5. 5. COVERAGE/AUDIENCE Is there an audience for all of our routine coverage? Which stories can we stop doing?
  6. 6. TOOLS + PROCESS Which low-cost and open- source tools can we use?
  7. 7. TOOLS + PROCESS How can we create "sandboxes" that work around constraints of existing systems?
  8. 8. ORGANIZATION How can our experiments help make a case for the newsroom's tech Or staffing needs?
  9. 9. ORGANIZATION How can we retain and share new know-how with others in the Newsroom?
  10. 10. ORGANIZATION How can we present and promote our innovations to excite our audience -- and our sponsors?
  11. 11. MORE QUESTIONS goatmustbefed.com

Editor's Notes

  • Two key questions....
  • Broad -- but you can break them down into operational questions that you can act on
  • Example: PolitiFact
  • Description

    A few questions that editors can ask that will short-circuit the usual automated responses that crush innovation in their newsrooms. Adapted from the findings of the Duke Reporter Labs' goatmustbefed.com.

    Transcript

    1. 1. FROM TERMINATOR TO INNOVATOR Rebooting the Killer Robot in Your Newsroom @markstencel
    2. 2. KEY QUESTIONS How can we innovate more within the reality of our current constraints?
    3. 3. KEY QUESTIONS What does our audience really want and expect from us?
    4. 4. PERSONNEL Who on our staff already understands how to tell stories digitally?
    5. 5. COVERAGE/AUDIENCE Is there an audience for all of our routine coverage? Which stories can we stop doing?
    6. 6. TOOLS + PROCESS Which low-cost and open- source tools can we use?
    7. 7. TOOLS + PROCESS How can we create "sandboxes" that work around constraints of existing systems?
    8. 8. ORGANIZATION How can our experiments help make a case for the newsroom's tech Or staffing needs?
    9. 9. ORGANIZATION How can we retain and share new know-how with others in the Newsroom?
    10. 10. ORGANIZATION How can we present and promote our innovations to excite our audience -- and our sponsors?
    11. 11. MORE QUESTIONS goatmustbefed.com

    Editor's Notes

  • Two key questions....
  • Broad -- but you can break them down into operational questions that you can act on
  • Example: PolitiFact
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