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Maggie Bahaa<br />Amr Tarek Gougou<br />Engy El-Bagoury<br />Marwan Raof<br />Mark George<br />
History<br />Public limited company, Incorporated in England <br />It has got a significant presence in Europe, the Middle...
Mission<br />Capturing the potential of mobile to bring socio-economic<br />Delivering progress against stakeholder expect...
Vision<br />To be one of the most trusted companies in the markets <br />Operate and to ensure that their customers are sa...
BELIEFS, VALUES AND ETHICAL  PRIORITIES<br />Passion for customers<br />Passion for their people<br />Passion for results<...
Six main components of running a Vodafone ecommerce store.<br />Merchandise and audience size<br />Security<br />Placement...
Merchandise & Audience size<br />Bandwidth:the amount of data that could be sent through a connection at once. <br />Proce...
Security<br />1- Passwords:it’s a way of identifying customers who have access to the online store<br />2- Encryption:data...
Placement<br />Is an important determinant of traffic for an e-commerce store. <br />The company must make sure the online...
Presentation<br />Store Layout<br />Helps e-commerce stores draw and retain customers.<br />Ensure your customers see what...
Payment <br />E-business in general is a cashless society.<br />Payment method: via credit cards<br />Security of the paym...
Performance Gap<br />Is the behavioral area not performed to standards when measuring task performance.<br />Where are we?...
Performance Gap<br />Two main gaps for Vodafone:<br />Between consumer expectations and management perception .<br />Relat...
Recommendations<br />Implement an online purchasing system.<br />The customer decision process.<br />A section for custome...
Business Model<br />Value Propositions and Value Clusters.<br />Target segment specification.<br />Specification of focal ...
Business Model<br />The online offering.<br />Identify the scope of the offering.<br />Refers to the number of categories ...
Business Model<br />The resource system<br />It shows how the company must select then use its resources to deliver its be...
Business Model<br />Revenue Models<br />Advertising<br />Product, services, or information sales<br />Subscription<br />Li...
QUESTIONS ???<br />
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Vodafone Ppt

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Vodafone Ppt

  1. 1.
  2. 2. Maggie Bahaa<br />Amr Tarek Gougou<br />Engy El-Bagoury<br />Marwan Raof<br />Mark George<br />
  3. 3.
  4. 4. History<br />Public limited company, Incorporated in England <br />It has got a significant presence in Europe, the Middle East, Africa, Asia Pacific and the United States<br />
  5. 5. Mission<br />Capturing the potential of mobile to bring socio-economic<br />Delivering progress against stakeholder expectations <br />Ensuring that their operating standards are of a consistent and appropriate level across the Group<br />
  6. 6. Vision<br />To be one of the most trusted companies in the markets <br />Operate and to ensure that their customers are satisfied with their service and in control of how they use it.<br />
  7. 7. BELIEFS, VALUES AND ETHICAL PRIORITIES<br />Passion for customers<br />Passion for their people<br />Passion for results<br />Passion for the world around them<br />
  8. 8.
  9. 9. Six main components of running a Vodafone ecommerce store.<br />Merchandise and audience size<br />Security<br />Placement<br />Presentation<br />Payment<br />Fulfilment<br />
  10. 10. Merchandise & Audience size<br />Bandwidth:the amount of data that could be sent through a connection at once. <br />Processing power: is the amount of data that could be processed by a website at a given time<br />Data storage capacity: data that is added to the server<br />
  11. 11. Security<br />1- Passwords:it’s a way of identifying customers who have access to the online store<br />2- Encryption:data have to be written in a special form that only the sender and intended recipient can read. <br />
  12. 12. Placement<br />Is an important determinant of traffic for an e-commerce store. <br />The company must make sure the online links are easily accessed and highly visible to customers. <br />Through search engines.<br />Competition<br />Convenience<br />
  13. 13. Presentation<br />Store Layout<br />Helps e-commerce stores draw and retain customers.<br />Ensure your customers see what you want them to see.<br />Know your customer.<br />Online customer service<br />lack of direct interaction<br />Email, chat rooms, Discussion groups…<br />
  14. 14. Payment <br />E-business in general is a cashless society.<br />Payment method: via credit cards<br />Security of the payment process<br />Transfer of data from customer&apos;s computer to the e-commerce company.<br />Transfer of data from the merchant to the payment processors.<br />The protection of customer data stored in merchant&apos;s database. <br />
  15. 15.
  16. 16. Performance Gap<br />Is the behavioral area not performed to standards when measuring task performance.<br />Where are we?<br />Where do we want to be?<br />GAP=expectations-Perceptions<br />
  17. 17. Performance Gap<br />Two main gaps for Vodafone:<br />Between consumer expectations and management perception .<br />Related to perceived service and expected service.<br />
  18. 18. Recommendations<br />Implement an online purchasing system.<br />The customer decision process.<br />A section for customers’ inquiriesand requirements.<br />
  19. 19.
  20. 20. Business Model<br />Value Propositions and Value Clusters.<br />Target segment specification.<br />Specification of focal customer benefits.<br />Key resource the business has that can help it deliver the benefit package in a significantly better way than competitors.<br />
  21. 21. Business Model<br />The online offering.<br />Identify the scope of the offering.<br />Refers to the number of categories of products and services that the firm offers.<br />Identify the Customer Decision Process.<br />Problem recognition<br />Information search<br />Evaluation of Alternatives<br />Purchase decision<br />Satisfaction<br />Loyalty<br />Disposal<br /> <br />Map products and services onto the customer Decision Process.<br />
  22. 22. Business Model<br />The resource system<br />It shows how the company must select then use its resources to deliver its benefits and value.<br />In order to make it applicable to the online marketplace:<br />Shift from physical world to virtual and physical world<br />Shift from a sully-side focus to a demand-side focus <br />Shift from resources benefits<br />Shift from single to multiform systems<br />Steps: <br />Identify core benefits in the value cluster<br />Identify resources that relate to each benefit<br />Identify to what degree the firm can deliver each benefit<br />Identify partners who can complete resources<br />
  23. 23. Business Model<br />Revenue Models<br />Advertising<br />Product, services, or information sales<br />Subscription<br />License fees.<br />
  24. 24.
  25. 25. QUESTIONS ???<br />

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