You've written an RubyMotion (or ANY) app. How do you think strategically about marketing, iterating, and promoting your app.
This presentation is full of ways to think both practically and tactically as well as concrete examples of how to make your apps appeal to a wider market and tips for metadata in iTunes Connect.
Talk was given at the RubyMotion #Inspect 2014 conference in San Francisco, CA, USA on May 28, 2014. http://www.rubymotion.com/conference/2014/
Video coming whenever it's available :)