Mobile Trends 2012

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Mobile Trends 2012 and the implication for Thai PBS.

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Mobile Trends 2012

  1. 1. Mobile Trend Isriya Paireepairit 9 November 2012Text is available under the Creative Commons Attribution LicenseImages are under copyright by intellectual property owners
  2. 2. Introduction
  3. 3. About Myself● Education – Computer Engineering, KU – Master of Information Management, Sheffield University, UK● Works – Blognone – Siam Intelligence Unit (SIU)● Contact – @markpeak – markpeak@gmail.com
  4. 4. The Future is Mobile
  5. 5. PC in Decline
  6. 6. PC in Declinehttp://www.idc.com/getdoc.jsp?containerId=prUS23730212
  7. 7. Smartphone is Risinghttp://www.asymco.com/2012/11/05/the-late-smartphone-adopter-paradox/
  8. 8. Low-end Smartphone GoLive S1
  9. 9. Bring Your Own Devicehttp://www.cisco.com/web/solutions/trends/byod_smart_solution/implement.htm
  10. 10. Hardware
  11. 11. Form Factor: Three-Size Screens
  12. 12. Form Factor: Hybrid
  13. 13. Phone Development: Screen HTC J Butterfly ● 5-inch screen ● 1920x1080 (1080p) ● 440 PPI ● On sales in Japan
  14. 14. Tablet Development: Screen● Samsung Nexus 10● 2560x1600● 330 ppi
  15. 15. http://www.anandtech.com/show/6426/ipad-4-gpu-performance-analyzed-powervr-sgx-554mp4-under-the-hood Phone Development: Processor
  16. 16. Phone Development: Processor
  17. 17. Phone Development: Input
  18. 18. Network
  19. 19. Network
  20. 20. 2G vs 3G vs 4G SpeedDial-up 56k 60-80k GPRS (2.5G) 280k EDGE (2.75G)ADSL 4M (4000k) 7.2M HSDPA (3G) 42M HSPA+ (3.5G)Wi-Fi 54M 100M 4G/WiMAXLAN 1000M
  21. 21. Network
  22. 22. LTE Speed
  23. 23. LTE Devices
  24. 24. Software
  25. 25. Worldwide Smartphone Share http://www.idc.com/getdoc.jsp?containerId=prUS23771812
  26. 26. Worldwide Smartphone Share http://www.idc.com/getdoc.jsp?containerId=prUS23771812
  27. 27. Worldwide Tablet Sharehttps://www.idc.com/getdoc.jsp?containerId=prUS23772412
  28. 28. World Smartphone Markets http://www.idc.com/getdoc.jsp?containerId=prUS23668012
  29. 29. 2016 Predictionhttp://www.idc.com/getdoc.jsp?containerId=prUS23523812
  30. 30. Apps & Services
  31. 31. Mobile Payment
  32. 32. Mobile PaymentStarbucks Apple iOS
  33. 33. http://www.xcubelabs.com/nfc_infographics.php NFC Usage
  34. 34. Sony SmartTags
  35. 35. Location-Based Service
  36. 36. Location-based Servicehttp://www.flickr.com/photos/etoxin2/4995079975/
  37. 37. Nokia City Lens
  38. 38. Cross Devices
  39. 39. Mobile as TV Companion http://www.intonow.com
  40. 40. Xbox SmartGlasshttp://www.xbox.com/en-US/smartglass
  41. 41. Nintendo Wii U
  42. 42. Smart TV
  43. 43. Apple TV
  44. 44. Google TV
  45. 45. Mobile TV Frank N. Magid Associates, Inc.
  46. 46. Internet TV – 2012 Olympic Casehttp://www.bbc.co.uk/blogs/bbcinternet/2012/08/digital_olympics_reach_stream_stats.html
  47. 47. Internet TV – 2012 Olympic Casehttp://www.bbc.co.uk/blogs/bbcinternet/2012/08/digital_olympics_reach_stream_stats.html
  48. 48. Internet TV – 2012 Olympic Casehttp://www.bbc.co.uk/blogs/bbcinternet/2012/08/digital_olympics_reach_stream_stats.html
  49. 49. Internet TV – 2012 Olympic Case Tablet + Mobile = 41% USA NBC Number is 45%http://www.bbc.co.uk/blogs/bbcinternet/2012/08/olympic_statistics_traffic_week.html
  50. 50. Mobile Strategy
  51. 51. BBC 4 Screens Strategyhttp://www.slideshare.net/BBC/ralph-rivera-bbc-online-one-service-ten-products-four-screens http://www.bbc.co.uk/blogs/bbcinternet/2012/11/connected_studio_sport.html
  52. 52. BBC Mobile Siteshttp://www.bbc.co.uk/blogs/bbcinternet/2012/03/bbc_news_mobile_site_refresh.html
  53. 53. BBC Mobile Site - Constrain● The new-look site is designed to work on a range of mobile devices and screen sizes, whether your phone is a touchscreen one or whether you use a keypad or trackball.● The live page format offers short form updates related to big stories as they unfold● We’ll be offering a simple way to add Weather and Local News to your front page● we will provide an easy way for you to share stories with your friends and social networks. http://www.bbc.co.uk/blogs/bbcinternet/2012/03/bbc_news_mobile_site_refresh.html
  54. 54. BBC Mobile Site - Challenges● Which device and software?● Screen size?● Portrait or landscape?● App or "browser"?● 3G or wifi?● In the UK or elsewhere?http://www.bbc.co.uk/blogs/bbcinternet/2012/03/news_mobile_responsive_design.html
  55. 55. Web Browser (Combined)http://arstechnica.com/information-technology/2012/11/firefox-dips-below-20-percent-chrome-falls-internet-explorer-gains/
  56. 56. Mobile Browserhttp://arstechnica.com/information-technology/2012/11/firefox-dips-below-20-percent-chrome-falls-internet-explorer-gains/
  57. 57. http://arstechnica.com/information-technology/2012/11/firefox-dips-below-20-percent-chrome-falls-internet-explorer-gains/ Mobile Browser Trend
  58. 58. Blognone Customers Oct 2012 Data
  59. 59. Apps: TypeAppcelerator, Inc. and IDC. Q1-2012 Report

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