McLaren Applied Technologies uses data and analytics from Formula 1 racing to develop IoT solutions. They use real-time data collection, predictive analytics, and visualization to optimize race strategy. McLaren is now applying these skills to develop smart systems for production line optimization, medical devices, surgical wearables, and personalized healthcare.
2. WHAT WE’RE ABOUT:
OUR PROMISE
DATA UNDERPINS
EVERYTHING WE DO
McLAREN APPLIED TECHNOLOGIES
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3. McLAREN APPLIED TECHNOLOGIES
McLAREN RACING
DATA CYCLE SIMULATION
AND
SIMULATOR
DESIGN PRE-RACE
ANALYSIS
LIVE
MONITORING
AND
STRATEGY
POST-RACE
ANALYSIS
DATA
MANAGEMENT
AND
VISUALISATION
PERFORMANCE AND
COMPETITOR ANALYSIS
CONCEPTS &
DESIGN
ANALYSIS
ADVANCED
TELEMETRY
REAL-TIME
DATA
SETUP AND
STRATEGY
OPTIMISATION
5. WHAT WE’RE ABOUT:
OUR PROMISE
FOCUS AREAS:
SIMULATION SYSTEMS
McLAREN APPLIED TECHNOLOGIES
Race Trace: 08Canada10 - 13/06/10 - Race
Lap Number
706050403020100
TimeGap(seconds)
40
30
20
10
0
-10
-20
-30
-40
1:BUT(2nd)
2:HAM(1st)
4:ROS(6th)
5:VET(4th)
6:WEB(5th)
8:ALO(3rd)
11:KUB(7th)
23:KOB
3:MSC(11th)
7:MAS(15th)
9:BAR(14th)
10:HUL(13th)
14:SUT(10th)
15:LIU(9th)
16:BUE(8th)
17:ALG(12th)
21:SEN
22:DLR
12:PET(17th)
19:KOV(16th)
12:PET(17th)
18:TRU
19:KOV(16th)
24:GLO
20:CHD(18th)
25:DIG(19th)
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Stops 1
Lap 15
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PREDICTIVE
ANALYTICS:
REAL-TIME RACE
STRATEGY
6. WHAT WE’RE ABOUT:
OUR PROMISE
VISUALISATION:
CONSUMING
COMPLEX DATA
IN REAL-TIME
McLAREN APPLIED TECHNOLOGIES
Image not ours
GSK Ventalin MDI shake characteristics
Miniature, hi-res activity classification helps define the best way to mix a compound to FDA standards. Integrated into drug pack aerosol. Can be used in the field for patient data collection
Clinical benefit - Characterisation of ideal mixing profile helps treatment meet FDA quality requirements on manufacturing line. Ability to collect real patient user data and feedback informative, educational information to improve treatment
Financial benefit – GSK currently spend £11m pa in trying to meet quality requirements related to mixing (or lack of understanding of). GSK spending £7m on mixing rigs without calibration equipment
Why McLaren – DoE. Experts in deriving behavioural insight from time series data (humans). Design of feedback mechanisms and data insight to patient and physician. Ability to deliver end to end systems appropriate to need. Design and innovation of next generation intelligent devices – product design, fluid analysis and mechanical design.
ElectroBiology Therapies (pure and advanced R&D)
Clinical benefit - Non chemical treatment, ability to have large and direct impact on conditions linked to organ dysfunction. Potentially large impact on quality of life
Financial benefit – Replaces certain medicines/treatments, reduced dependency on other devices and treatments
Why McLaren – Ability to derive insight from complex signals. Ability to simulate ionic signals to stimulate organs. Expertise in design and engineering of bespoke and innovative nerve sensors
In 20 years treatment and therapies will include stimulation and simulation of ionic charge signals to supplement the control of lost organ control. Pioneered in rat bladder control. McLaren discussing signal processing and sensor design with GSK of this new thearapy
Collaboration with Oxford Medical School to build a use a future operating theatre.
Clinical benefit - Future visions brought to reality, ultimately driving at improved patient experience through increase operational efficiencies
Financial benefit – Cost of care
Why McLaren – Direct parallels with design of simulator, F1 systems, data handling and integration, data display, connected health ecosystems, device design, structural design, aesthetics, operational excellance.