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USING SOCIAL MEDIA TO MONITOR
CUSTOMER PULSE
@iammarkdelgado
#bsmeday
TOP 10 THINGS I LEARNED AS A SR.
COMMUNITY MANAGER
@iammarkdelgado
#bsmeday
source: www.viralblog.com
@iammarkdelgado
#bsmeday
#1 WHAT IS SOCIAL MEDIA
MONITORING?
People are already talking about you online.
#2 WHY SOCIAL MEDIA MONITORING?
@iammarkdelgado
#bsmeday
Gone are the days of one-way customer
communication.
#3 WHY SOCIAL MEDIA MONITORING?
@iammarkdelgado
#bsmeday
#4 WHY SOCIAL MEDIA MONITORING?
It promotes brand loyalty, not just awareness.
@iammarkdelgado
#bsmeday
#5 WHO NEEDS SOCIAL MEDIA
MONITORING?
Big Brands
@iammarkdelgado
#bsmeday
#6 WHO NEEDS SOCIAL MEDIA
MONITORING?
Small Brands
@iammarkdelgado
#bsmeday
#7 WHO NEEDS SOCIAL MEDIA
MONITORING?
Advertising and Public Relations Practitioners
@iammarkdelgado
#bsmeday
#8 WHO NEEDS SOCIAL MEDIA
MONITORING?
Social Media Practitioners
@iammarkdelgado
#bsmeday
#9 WORDS OF ADVICE
Make it personal. Stop hiding from brand logos.
@iammarkdelgado
#bsmeday
#10 WORDS OF ADVICE
Choose your battles.
@iammarkdelgado
#bsmeday
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Using Social Media to Monitor Customer Pulse: A Presentation for Blog and Social Media Entrepreneurs Day

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Mark Delgado is a Certified Blog and Social Media Entrepreneur (CBSME) who is passionate about consultative works, creative writing, events management, ideation, startupreneurship, strategic marketing and training. He founded Mediactiv8, a startup social media marketing company that advocates digital marketing education and entrepreneurship in the Philippines. To see more of his works, please check out www.facebook.com/Mediactiv8.

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Using Social Media to Monitor Customer Pulse: A Presentation for Blog and Social Media Entrepreneurs Day

  1. 1. USING SOCIAL MEDIA TO MONITOR CUSTOMER PULSE @iammarkdelgado #bsmeday
  2. 2. TOP 10 THINGS I LEARNED AS A SR. COMMUNITY MANAGER @iammarkdelgado #bsmeday
  3. 3. source: www.viralblog.com @iammarkdelgado #bsmeday #1 WHAT IS SOCIAL MEDIA MONITORING?
  4. 4. People are already talking about you online. #2 WHY SOCIAL MEDIA MONITORING? @iammarkdelgado #bsmeday
  5. 5. Gone are the days of one-way customer communication. #3 WHY SOCIAL MEDIA MONITORING? @iammarkdelgado #bsmeday
  6. 6. #4 WHY SOCIAL MEDIA MONITORING? It promotes brand loyalty, not just awareness. @iammarkdelgado #bsmeday
  7. 7. #5 WHO NEEDS SOCIAL MEDIA MONITORING? Big Brands @iammarkdelgado #bsmeday
  8. 8. #6 WHO NEEDS SOCIAL MEDIA MONITORING? Small Brands @iammarkdelgado #bsmeday
  9. 9. #7 WHO NEEDS SOCIAL MEDIA MONITORING? Advertising and Public Relations Practitioners @iammarkdelgado #bsmeday
  10. 10. #8 WHO NEEDS SOCIAL MEDIA MONITORING? Social Media Practitioners @iammarkdelgado #bsmeday
  11. 11. #9 WORDS OF ADVICE Make it personal. Stop hiding from brand logos. @iammarkdelgado #bsmeday
  12. 12. #10 WORDS OF ADVICE Choose your battles. @iammarkdelgado #bsmeday

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