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Generation Us!


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4 minute "lightning talk" presentation for a "Future eHealth Systems Master Class" at the University of Leeds, UK, on "Digital Consumers".

Published in: Health & Medicine, Technology
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Generation Us!

  1. 1. Generation Us! Mark Hawker http://
  2. 2. Coming Clean <ul><li>What you are about to see may or may not be representative of the entire population. </li></ul><ul><li>There could be words that you may not fully understand. That is part of the issues we will continue to face in the future. </li></ul><ul><li>Whilst not explicit, this presentation is intended for a healthcare audience. </li></ul><ul><li>This presentation should be 4 minutes in length. Better get going. </li></ul>
  3. 3. What Is Web 2.0?
  4. 4. Web 2.0 and Me <ul><li>“ Cloud” Backup and Storage </li></ul><ul><li>Communication </li></ul><ul><li>Lifestreaming </li></ul><ul><li>(Micro-)Blogging </li></ul><ul><li>Social Gaming </li></ul><ul><li>Social Media </li></ul><ul><li>Social Bookmarking </li></ul><ul><li>Social Document Sharing </li></ul><ul><li>Social Networking </li></ul>
  5. 5. (Extracts From) My Digital Dossier
  6. 6. That’s Not Including… <ul><li>Banking </li></ul><ul><li>Gig Tickets </li></ul><ul><li>Interactive Television </li></ul><ul><li>Shopping </li></ul><ul><ul><li>Amazon </li></ul></ul><ul><ul><li>eBay </li></ul></ul><ul><li>Travel </li></ul>
  7. 7. My Digital Devices
  8. 8. My Vital Statistics <ul><li>I have 300+ Facebook friends. </li></ul><ul><li>The distribution of these friends is 92.06% normal* based on multiple factors. </li></ul><ul><li>I have received 1,100+ wall posts on Facebook since joining. </li></ul><ul><li>I follow 290 on Twitter, 575 follow me. </li></ul><ul><li>I have sent 5,300 tweets since July 2008. </li></ul><ul><li>I have 90+ LinkedIn connections, connecting me to 4,965,200+ professionals. </li></ul>* According to my Facebook application, Friend Statistics , where n = 12,500+
  9. 9. I Tweet Therefore I Am
  10. 10. Information Overload? <ul><li>From my 321 subscriptions , over the last 30 days I read 22,223 items , starred 18 items , shared 242 items , and emailed 0 items . </li></ul><ul><li>How could a health professional use this kind of information? </li></ul><ul><li>How could a patient use this kind of information? </li></ul>
  11. 11. Facebook Connect <ul><li>In November 2008 Facebook drew 200 million unique worldwide visitors; more than 1 in 5 people who accessed the Internet that month visited the site. </li></ul><ul><li>In February 2009 Facebook had over 4 million daily mobile users. </li></ul><ul><li>Facebook “connects” to every single one of the services in my digital dossier. </li></ul><ul><li>ESpace and HealthSpace “connect” to none. </li></ul>
  12. 12. The Big Question <ul><li>How are future healthcare systems going to cater for Generation Us? </li></ul>
  13. 13. Thank You! Mark Hawker http://