Using marketing automation to boost revenue and reduce marketing costs

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Want to learn more about marketing automation from someone other than a vendor? In this webcast you will learn from a marketer who has conducted multiple Marketing Automation implementations and helped companies achieve lead management success. Alexandre Pelletier will walk us through the ins and outs of marketing automation, including lead scoring, and lead nurturing, how to qualify leads and how to maintain a healthy sales pipeline.

Presented by Alexandre Pelletier, Senior Manager, Lead Management Optimization, Mediative

This webinar is presented by Marketo as part of the Revenue Masters Series.
Visit www.marketo.com for more information.

Published in: Business
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