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A Fitter Funnel in 2014: Streamline and Accelerate Your Lead-to-Revenue Model

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Want to win the revenue race this year? It's time to put your funnel on a fitness program. Discover how HootSuite was able to simplify their lead capture forms and drive higher lead volumes without sacrificing quality. You will learn how, using InsideView and Marketo, they increased conversion rates, accelerated speed from inquiry to sales-qualified leads, and substantially boosted lead quality.

Watch this month's LaunchPoint series webinar to discover how to:

- Increase measurable ROI by optimizing top of funnel
- Get fully enriched leads from minimal form fields
- Make Sales and Marketing play nicely together
- Score and route leads more efficiently and effectively through marketing automation and CRM intelligence

Published in: Business, Technology
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