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<ul><li>What if you never had to make a sales pitch ever again? </li></ul>
<ul><li>What if you never had to make a sales pitch ever again? </li></ul><ul><li>What if customers arrived ready to buy? ...
<ul><li>What if you never had to make a sales pitch ever again? </li></ul><ul><li>What if customers arrived ready to buy? ...
Brand is the Answer! <ul><li>A solid brand reverses the sales process. </li></ul>
Brand is the Answer! <ul><li>A solid brand reverses the sales process. </li></ul><ul><li>A solid brand generates trust. </...
Brand is the Answer! <ul><li>A solid brand reverses the sales process. </li></ul><ul><li>An established brand generates tr...
Sales is convincing, overcoming objections, getting a check
Sales is convincing, overcoming objections, getting a check.   Marketing is generating leads.
Sales is convincing, overcoming objections, getting a check.   Marketing is generating leads. Branding is Pre-Selling!
 
 
Why are brands so big today? <ul><li>We have moved from a selling world to a buying world! </li></ul>
Why are brands so big today? <ul><li>We have moved from a selling world to a buying world! </li></ul><ul><li>You are selli...
Why are brands so big today? <ul><li>We have moved from a selling world to a buying world! </li></ul><ul><li>You are selli...
 
What Builds a Brand?
What Builds a Brand? 1. Image
What Builds a Brand? 1. Image
What Builds a Brand?
What Builds a Brand? 2. Visibility
What Builds a Brand? 2. Visibility
What Builds a Brand? 2. The Perception of Being Best
What Builds a Brand? 3. The Perception of Being Best - Consistency
What Builds a Brand? 3. The Perception of Being Best - Consistency
 
What Builds a Brand? 3. The Perception of Being Best - Consistency - Building Relationships
 
What Builds a Brand? 3. The Perception of Being Best - Consistency - Building Relationships - YOU!
Be Good to Your Brand and it Will Be Good To You
Victoria Garcia [email_address] www.marketing-impressions.com 858-505-8558
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Everything You Want to Know About Branding

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Building a small business brand is easier that you might think if you know the principles behind the concept.

Victoria Garcia has been in the business of helping small businesses to brand their products and services for over 24 years. If you have any questions, feel free to call.

Published in: Business, Technology
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Everything You Want to Know About Branding

  1. 2. <ul><li>What if you never had to make a sales pitch ever again? </li></ul>
  2. 3. <ul><li>What if you never had to make a sales pitch ever again? </li></ul><ul><li>What if customers arrived ready to buy? </li></ul>
  3. 4. <ul><li>What if you never had to make a sales pitch ever again? </li></ul><ul><li>What if customers arrived ready to buy? </li></ul><ul><li>What if you were known as the best in the business? </li></ul>
  4. 5. Brand is the Answer! <ul><li>A solid brand reverses the sales process. </li></ul>
  5. 6. Brand is the Answer! <ul><li>A solid brand reverses the sales process. </li></ul><ul><li>A solid brand generates trust. </li></ul>
  6. 7. Brand is the Answer! <ul><li>A solid brand reverses the sales process. </li></ul><ul><li>An established brand generates trust. </li></ul><ul><li>A strong brand removes customer objections. </li></ul>
  7. 8. Sales is convincing, overcoming objections, getting a check
  8. 9. Sales is convincing, overcoming objections, getting a check. Marketing is generating leads.
  9. 10. Sales is convincing, overcoming objections, getting a check. Marketing is generating leads. Branding is Pre-Selling!
  10. 13. Why are brands so big today? <ul><li>We have moved from a selling world to a buying world! </li></ul>
  11. 14. Why are brands so big today? <ul><li>We have moved from a selling world to a buying world! </li></ul><ul><li>You are selling to the overwhelmed. </li></ul>
  12. 15. Why are brands so big today? <ul><li>We have moved from a selling world to a buying world! </li></ul><ul><li>You are selling to the overwhelmed. </li></ul><ul><li>Familiar brands are predictable and trustworthy . </li></ul>
  13. 17. What Builds a Brand?
  14. 18. What Builds a Brand? 1. Image
  15. 19. What Builds a Brand? 1. Image
  16. 20. What Builds a Brand?
  17. 21. What Builds a Brand? 2. Visibility
  18. 22. What Builds a Brand? 2. Visibility
  19. 23. What Builds a Brand? 2. The Perception of Being Best
  20. 24. What Builds a Brand? 3. The Perception of Being Best - Consistency
  21. 25. What Builds a Brand? 3. The Perception of Being Best - Consistency
  22. 27. What Builds a Brand? 3. The Perception of Being Best - Consistency - Building Relationships
  23. 29. What Builds a Brand? 3. The Perception of Being Best - Consistency - Building Relationships - YOU!
  24. 30. Be Good to Your Brand and it Will Be Good To You
  25. 31. Victoria Garcia [email_address] www.marketing-impressions.com 858-505-8558

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