Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
#SocialPro #23B @wordsbywallace Social Attribution Beyond Sales
#SocialPro #23B @wordsbywallace Michelle Wallace, Tableau Software
#SocialPro #23B @wordsbywallace
#SocialPro #23B @wordsbywallace
#SocialPro #23B @wordsbywallace
#SocialPro #23B @wordsbywallace The Data Twitter Firehose Central Excel workbookHootSuite & Buzzsumo Facebook & Twitter Go...
#SocialPro #23B @wordsbywallace
#SocialPro #23B @wordsbywallace §  Define your goals ahead of time §  Collect the data that will help you §  Ask human-cen...
#SocialPro #23B @wordsbywallace THANK YOU! SEE YOU AT THE NEXT MARKETING LAND EVENT!
Upcoming SlideShare
Loading in …5
×

Social Attribution Beyond Sales By Michelle Wallace

437 views

Published on

From the From the SocialPro Conference in Seattle, Washington, June 20-21, 2016.. SESSION: Credit Where Credit Is Due: Demystifying Social Attribution. PRESENTATION: Social Attribution Beyond Sales - Given by Michelle Wallace, @wordsbywallace - Tableau Software, Senior Product Marketing Coordinator. #SocialPro #23B

Published in: Social Media
no profile picture user

  • Be the first to comment

  • Be the first to like this

Social Attribution Beyond Sales By Michelle Wallace

  1. 1. #SocialPro #23B @wordsbywallace Social Attribution Beyond Sales
  2. 2. #SocialPro #23B @wordsbywallace Michelle Wallace, Tableau Software
  3. 3. #SocialPro #23B @wordsbywallace
  4. 4. #SocialPro #23B @wordsbywallace
  5. 5. #SocialPro #23B @wordsbywallace
  6. 6. #SocialPro #23B @wordsbywallace The Data Twitter Firehose Central Excel workbookHootSuite & Buzzsumo Facebook & Twitter Google Analytics Facebook API Exported Automated
  7. 7. #SocialPro #23B @wordsbywallace
  8. 8. #SocialPro #23B @wordsbywallace §  Define your goals ahead of time §  Collect the data that will help you §  Ask human-centric questions with your data §  Iterate! Our Takeaways
  9. 9. #SocialPro #23B @wordsbywallace THANK YOU! SEE YOU AT THE NEXT MARKETING LAND EVENT!

×