Don't Push 3 - Charlie Osmond over Social Media

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Charlie Osmond van het Engelse FreshNetworks gaf als afsluiter op Don't Push zijn visie op het benaderen van sociale netwerken. FreshNetworks is een social media agency dat online communities opbouwt voor hun klanten met behulp van verschillende tools. Als bedrijf de sprong naar interactie maken vergt tijd, moeite en een strategie. But it’s so worth it!

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  • WHAT HAVE WE LEARNED? THAt you can use social to drive traffic and conversion. But also that brands and retailers are keen to do this themselves. So perhaps there is les space.
  • Don't Push 3 - Charlie Osmond over Social Media

    1. 1. Value from Social Media Charlie Osmond, MD, FreshNetworks Talk to us: www.freshnetworks.com | info@freshnetworks.com | +44 (0)20 7692 4376
    2. 2. FreshNetworks <ul><li>A Social Media Agency, focussed on building and managing communities </li></ul><ul><li>Software and services to help organisations achieve results with social media. </li></ul>
    3. 3. Social Networks v Online Communities
    4. 4. Different spaces
    5. 5. Tactics vs strategy
    6. 6. TM Lewin Off The Cuff community
    7. 7. Business wear tips 11,653 Views of the top-tips videos
    8. 8. Conversion Twice People who enter the community are as likely to convert on their first site visit
    9. 9. d <ul><li>Learn </li></ul>
    10. 10. www.freshnetworks.com
    11. 11. In the first 6 months, we’ve doubled the vet database. Expected £20k+ recruitment cost savings www.freshnetworks.com
    12. 12. Weekly e-news has replaced the monthly printed newsletter. Expected £14k+ cost saving www.freshnetworks.com
    13. 13. sign in every day 95% sign in weekly 60% www.freshnetworks.com

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