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The Enchanted Loom reviews David Eagleman's and Anthony Brandt's book, The Runaway Species


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Neuroscientist David Eagleman and music composition professor Anthony Brandt team up to explore the nuts and bolts of creativity from the outside and the inside. It's a sensory-expanding experience.

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The Enchanted Loom reviews David Eagleman's and Anthony Brandt's book, The Runaway Species

  1. 1. The Enchanted Loom Teasing sturdy threads from neuroscience masterworks
  2. 2. Teasing 10 threads from Anthony Brandt’s & David Eagleman’s …
  3. 3. Thread 1: People are being freed to work within a new model: the Creativity Economy. (pg. 8)
  4. 4. Thread 2: When your brain gets used to something it displays less and less of a response each time it sees it. It’s because of a phenomenon known as repetition suppression. (pg. 17)
  5. 5. Thread 3: Although predictability is reassuring, the brain always seeks novelty. The brain gets excited when it updates. (pg. 19)
  6. 6. Thread 4: There’s one factor that turns on the turbo- booster of creativity, something that lives beyond your brain. Other people’s brains. Creativity is socially enhanced. (pg. 29)
  7. 7. Thread 5: We suggest there are three primary means by which all ideas evolve, three basic strategies: bending, breaking & blending. (pg. 47)
  8. 8. Thread 6: Bending, breaking and blending are tools our brains use to turn experience into novel output; they are the basic routines of the soft- ware of invention. (pg. 105)
  9. 9. Thread 7: The act of creation is only half the story: the other half is the community into which that creation lands. Novelty alone is insufficient – what’s also required is resonance with one’s society. (pg. 106)
  10. 10. Thread 8: “Tradition is a guide and not a jailer.” (pg. 134)
  11. 11. Thread 9: “Our greatest weakness is in giving up. The most certain way to succeed is to try one more time.” (pg. 176)
  12. 12. Thread 10: The brain is a forest of interconnectivity, but because it is built for efficiency, it tends to land on the most well-trodden answer first. Like so many other human endeavors, creativity is strengthened with practice. (pgs. 185)
  13. 13. Image Credits: Title Page: Slide 2 - Slide 11 - Slide 2 - Slide 5 - Slide 4 - Slide 10 - Slide 9 - Slide 14 - Slide 8 - Slide 7 - Slide 6 - Slide 3 - Slide 12 -
  14. 14. Mark Brady, PhD to Subscribe or receive the Powerpoints for Free Thank you for viewing !