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Linked in fast stream Opportunity network


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Slides delivered to Fast Stream Opportunity Network on 18 August 2016

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Linked in fast stream Opportunity network

  1. 1. Linked In Fast Stream Opportunity Network Marilyn Booth, August 2016
  2. 2. What we’ll cover ● What is it and why use? ● Getting started - building your profile & finding connections ● Endorsements and recommendations ● Hints and tips to build your network ● Build your knowledge ● BEIS engagement model ● Engage and share ● What next? ● Questions
  3. 3. Getting started: building your profile Building your profile ○ Stick to Civil Service Code, but sell your experiences ○ Choose what to share - current job only or more detailed ○ Make it visual - share project links ○ As your career progresses this will change - so keep it current ○ Photos help ○ Add your skills (think what this says about you) ○ Education (this will change over time) ○ Think about projects creatively
  4. 4. Finding and accepting connections Think of it as a contacts list that you build up from the start of your career ● Find connections ○ What do connections say about you? ○ Send invites via Linked In itself ○ Check your potential connection is actually on the platform ○ Good practice: introduce yourself if you’ve only worked with people briefly ○ Chance for you to build up your professional network over your career ● Accept invites - you don’t have to accept from people you don’t know ● For some people, this will be the extent of what they do
  5. 5. Hints and Tips: Build your Network ● Check for former colleagues and classmates who are on LinkedIn by using their search tools. ● Check for people who share a group or affiliation with you. ● Go through business cards for potential contacts ● Search through your first-degree network connections. ● Advertise yourself by joining and participating in LinkedIn Groups. ● Use the People You May Know feature. But - think about your privacy: become familiar with “privacy & settings”
  6. 6. Endorsements & Recommendations ● Endorsements can be useful: but be careful when giving ● Recommendations: not essential but can add context to your profile
  7. 7. Building your knowledge ● Not just about networking ● Learn from your network’s updates (and make your own) ● Groups can be good places to share best practice, research and more ○ Useful if you have a more corporate role or don’t want to be active yourself ● Follow influencers (scroll down in profile to “discover more”) ● Follow companies & your own departments
  8. 8. Wider engagement
  9. 9. You and your connections: engage & share ● All social networks are about being helpful, sharing and learning ● Share updates with your connections ● Like, comment or add to others’ updates ● Join a group ○ Alumni groups ○ Support groups ○ Groups associated with your policy or work area ● Keep on building your groups ● Could you blog to share your expertise? ● How could you use to a) build your knowledge or b) develop policy in future
  10. 10. What next? ● Set up an account if you haven’t already ● Join the Fast Stream Opportunity Network Linked In group ● Use that group to find future connections ● Share your insights, hints, tips and questions there ● Follow your department and see how they & other companies market what they do on Twitter. ● Become a LinkedIn expert & think about how you can use other digital tools in your day jobs
  11. 11. Questions?