How to get mobile app featured in the App Store is the biggest question in front of mobile app development companies. Here’s revealing few secrets to get it done.

1. CHEAT SHEET TO GET YOUR
MOBILE APP FEATURED IN
THE APP STORE
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2. 2 million apps have secured a place in the Apple’s App Store at
present, but how many of them enjoy good response? Only
handful of apps become popular among users, while others
struggle to garner large audience.
Mobile app development and launch is a tedious and
time-consuming process, which requires spending handsome
money on talented resources. When so much efforts and
money are invested in mobile app development process, you
would expect good amount of ROI from the same.
How can you increase chances of exposing your app to
maximum number of audience? The answer is ‘getting
featured in the App Store to skyrocket the number of users’.
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3. How to Get Featured in the App Store?
In-depth Study of Platform
How does the App Store work? On what metrics does it mark
an app as ‘featured’? Conduct a detailed research to figure out
possible answers to these questions. Study the apps that have
been featured by the App Store to understand what made
them to the ‘much-desired’ list.
There is no fixed algorithm that chooses the app that would
fall under ‘featured’ category. Most reputed, high popular
apps having good utility are hand-picked by the Apple team
and marked as ‘featured’.
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4. How to Get Featured in the App Store?
Get an Exclusive Design for Your Mobile App
Apple has a special concern for design, which means apps
with good UI/UX have greater chances to be selected for the
‘featured’ category list. Apps with clean and unique design
impress users with its genuineness and simplicity.
‘Easy to use’ interface and ‘smooth navigation’ are other
factors that would be considered by the team while selecting
‘featured’ apps.
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5. How to Get Featured in the App Store?
Show Loyalty to the App Store
Building a native app, dedicatedly for iOS, highlights your
loyalty towards the platform. This is a feasible option for
those whose entire set of audience belongs to iOS group.
However, if your targeted audience comes from diverse
platforms, you can focus on launching the iOS version first.
These measures show your loyalty towards iOS platform,
which further improves your chances of getting selected in
‘featured’ list.
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6. How to Get Featured in the App Store?
Roll out Regular Updates
Apple Inc. would check the frequency of updates to gauge
how active and dedicated you are regarding the app you
launched few weeks or months ago in the App Store. Rolling
out regular updates means the company is considering user
feedback and working on improvements.
Apps those are active in their post development stage and
incorporate user suggestions on timely basis earn good
reputation in terms of the App Store.
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7. On a Concluding Note
Now that you know few secrets to getting your mobile app
featured in the App store, work on the same lines and try to
get that valuable badge as soon as possible. Once listed in the
‘featured’ category, the drastic increase in the number of
downloads is too large to get unnoticed.
There is no strategy or approach to guarantee that your
measures would yield fruitful results in the desired direction.
However, you can be assured of moving in the right direction
by following these useful app development practices.
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Hidden Brains