How we use mobile devices increasingly impacts our online safety. Learn quick tips for upping your internet safety savvy and keep your private data secure.

1. Internet Safety Awareness:
Social, Mobile and Messy
Marian Merritt
Internet Safety: Advocate, Symantec Corporation
Norton Internet Safety Social, Mobile, Messy
Marian Merritt, Norton Internet Safety Advocate

2. Why are you here?

3. Cybercrime is a massive global problem
Cybercrime costs
consumers
$112
billion
each year
1/2
of online adults
have been hit
by cybercrime
12%
More Targeted
Attacks
employees
social media
Ransomware
New forms of costly
malicious threats
social network
users have
each year
been hacked
3

4. Why am I here?

5. What’s really going on with mobile?
Who here checked Facebook today?
Played Angry Birds or Candy Crush on a mobile device?
5

6. What you think you did
vs what actually happened in the background
PREVIOUS SCORES
TIME SPENT
PLAYING
IP ADDRESS
LOCATION
GENDER
& AGE
USER NAME
SCORE
FACEBOOK FRIEND LIST
6

7. OK, so I’ll be careful with apps
• , WiFi if not using
7

8. What’s going on with Social: advertising scams
WHAT YOU SEE
WHY THEY DO IT
8

9. And malicious social links
Bad Guys Want to Get Us to Click to:
Infect us with malware
Make us take bogus surveys to:
Gain information or
Sign us up for premium SMS services
Send spam to us and our friends
9

10. Ok, I’ll be careful in social networks and media
10

11. What is the issue
at stake?

12. SAVVY ON COMPUTER, LESS SO ON MOBILE
DELETE SUSPICIOUS
EMAILS FROM PEOPLE
THEY DON’T KNOW
HAVE AT LEAST A BASIC
FREE ANTIVIRUS SOLUTION
AVOID STORING SENSITIVE
FILES ONLINE
90%
72%
78%
VS.
VS.
VS.
60%
42%
53%
VS.
VS.
VS.
56%
33%
48%
GOOD JOB!
NEEDS
WORK!
NEEDS
WORK!

13. How often do we lose our
mobile devices?
27%
13

14. What are the chances of
getting your lost phone back?
50%
14

15. What are the chances of your work and
personal information being looked at?
100%
15

16. NEARLY ½ MOBILE USERS SLEEP WITH DEVICE
NEARBY
16

17. 36% SAY THEIR COMPANY HAS NO POLICY ON
BYOD
17

18. 49% USE PERSONAL DEVICE FOR BOTH WORK
AND PLAY
18

19. ONLINE FILE STORAGE BLURS WORK AND PLAY
18%
21%
SHARE WITH
FRIENDS
SHARE WITH
FAMILY
*
*
19

20. Targeted attacks: Likely to get attacked?
Small or Medium
Organization
Large Organization
20

21. Who is most likely to be targeted in an attack?
Employee
CEO
Only 17% of targeted attacks directed at C-Level executives
21

22. STUXNET:
thousands of industrial centers infiltrated
DENMARK
IRAN
MALAYSIA
22

23. MAKE THE CONNECTION: Change Behavior
23

24. MAKE THE CONNECTION: Change Behavior
• Set PASSWORDS on all devices
24

25. MAKE THE CONNECTION: Change Behavior
• Use security and anti-theft
SOFTWARE
25

26. MAKE THE CONNECTION: Change Behavior
• Be CAUTIOUS:
• Don’t friend strangers
• Be careful with links
• STOP.THINK.CONNECT.
26

27. Wrap up

28. What will you do?

29. Questions

30. THANK YOU!
Marian Merritt
marian@norton.com
Copyright © 2013 Symantec Corporation. All rights reserved. Symantec and the Symantec Logo are trademarks or registered trademarks of Symantec Corporation or its affiliates in
the U.S. and other countries. Other names may be trademarks of their respective owners.
This document is provided for informational purposes only and is not intended as advertising. All warranties relating to the information in this document, either express or implied,
are disclaimed to the maximum extent allowed by law. The information in this document is subject to change without notice.
TM