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Waves

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Waves

  1. 1. Universal McCann Wave 5 the socialisation of brands<br />Waves 3-5<br />Κούρταλη Μαρία<br />ΜποντίνηΑνθέα<br />Πάντου Λήδα<br />
  2. 2. Wave 3<br />
  3. 3. Social networking profile preferences<br />
  4. 4. Last 6 months’ s preferences in networking profiles<br />
  5. 5. Wave 4<br />
  6. 6. Types of blogs, which are popular<br />
  7. 7. Types of blogs, which are mostly read by users<br /> A company/brand blog 12%<br />Business news – Celebrities 15%<br /> Sport 16%<br />Business – Science 18%<br />Gaming 19%<br />Technology 21%<br />Product recommendations 23%<br />Travel 25%<br />Film/ TV 27%<br />Music 29%<br />News/ Current affairs 36%<br />
  8. 8. Wave 5<br />
  9. 9. What have you ever done?<br />
  10. 10. Why people are joining brand communities?<br />
  11. 11. Thank you!!<br />

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