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KEEP IT SIMPLE
@Tredigital
A) SHARE COMPELLING CONTENT
B) ORGANIZE YOUR INFORMATION
C) GROW AND ENGAGE YOUR AUDIENCE
START WITH A STORY
@Tredigital
WHO IS YOUR CUSTOMER?
WHY DO THEY CARE?
WHY THEY SHOULD BUY FROM YOU?
START SMALL
@Tredigital
PICK 2 PLATFORMS
CHOOSE 3 CUSTOMER TOPICS + 1 TOPIC
ABOUT YOU
CONSITENCY TRUMPS FREQUENCY
CONQUER THE FEAR OF “BLANK PAGE”
LISTEN FIRST, TALK LATER
@Tredigital
60:30:10 CONTENT SHARING RULE –
VALUE OVER PROMOTION
60% - Content from others: inspire, educate, entertain,
provoke thoug...
MAGNETIC TWEET FORMULA
(by Simply Measured)
• Before: Here is your problem
• After: Imagine what it would be if the proble...
SOCIAL MEDIA IS LIKE DATING… YOU
HAVE TO MAKE THE FIRST MOVE
(3C’s RULE)
@Tredigital
Contact: FOLLOW YOUR PROSPECTS
Conver...
START SMALL AND GROW IT INTO
SOMETHING BIGGER
@Tredigital
JOIN AN ORGANIZATION
CREATE AN OPPORTUNITY (LEAD MEETUP)
FOLLOW ...
1 : 9 : 90 RULE
@Tredigital
1 THOUGHT LEADER
9 PEOPLE WHO WRITE ABOUT THOUGHT
LEADER (MEDIA)
90 PEOPLE WHO FOLLOW THOUGHT
...
TRY 15:5:5 ENGAGMENT FORMULA
@Tredigital
Spend 15 minutes a day
Connect with 5 new leaders
Do it for 5 days
@Tredigital
IF YOU ARE NOT PREPARED TO
KEEP DOING THIS FOR MONTHS
- DO NOT START!
7 Ways to Build your Network with Social Media
7 Ways to Build your Network with Social Media
7 Ways to Build your Network with Social Media
7 Ways to Build your Network with Social Media
7 Ways to Build your Network with Social Media
7 Ways to Build your Network with Social Media
7 Ways to Build your Network with Social Media
7 Ways to Build your Network with Social Media
7 Ways to Build your Network with Social Media
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7 Ways to Build your Network with Social Media

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Social media is an effective medium for converting relationships into leads. Your strategy is simple:f find and share compelling content, organize your information to listen and respond to others, and engage your audience.

Published in: Marketing
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7 Ways to Build your Network with Social Media

  1. 1. KEEP IT SIMPLE @Tredigital A) SHARE COMPELLING CONTENT B) ORGANIZE YOUR INFORMATION C) GROW AND ENGAGE YOUR AUDIENCE
  2. 2. START WITH A STORY @Tredigital WHO IS YOUR CUSTOMER? WHY DO THEY CARE? WHY THEY SHOULD BUY FROM YOU?
  3. 3. START SMALL @Tredigital PICK 2 PLATFORMS CHOOSE 3 CUSTOMER TOPICS + 1 TOPIC ABOUT YOU CONSITENCY TRUMPS FREQUENCY
  4. 4. CONQUER THE FEAR OF “BLANK PAGE”
  5. 5. LISTEN FIRST, TALK LATER @Tredigital
  6. 6. 60:30:10 CONTENT SHARING RULE – VALUE OVER PROMOTION 60% - Content from others: inspire, educate, entertain, provoke thought 30% - Your own content (blog, stories about you): Deliver value, answer questions, share knowledge, entertain AND build links 10% - Promo content: Invite others to buy your product @Tredigital
  7. 7. MAGNETIC TWEET FORMULA (by Simply Measured) • Before: Here is your problem • After: Imagine what it would be if the problem is solved • Bridge: Here is how to get there @Tredigital
  8. 8. SOCIAL MEDIA IS LIKE DATING… YOU HAVE TO MAKE THE FIRST MOVE (3C’s RULE) @Tredigital Contact: FOLLOW YOUR PROSPECTS Conversation: ENGAGE THEM IN A CONVERSATION (Welcome Tweet; Direct Message) Connect: SUPPORT THEM (Like, Share, Comment, Retweet, Favorite)
  9. 9. START SMALL AND GROW IT INTO SOMETHING BIGGER @Tredigital JOIN AN ORGANIZATION CREATE AN OPPORTUNITY (LEAD MEETUP) FOLLOW A CAUSE AND SHARE INFO ABOUT IT
  10. 10. 1 : 9 : 90 RULE @Tredigital 1 THOUGHT LEADER 9 PEOPLE WHO WRITE ABOUT THOUGHT LEADER (MEDIA) 90 PEOPLE WHO FOLLOW THOUGHT LEADER FOSTER RELATIONSHIPS WITH 1 and 90 will listen!
  11. 11. TRY 15:5:5 ENGAGMENT FORMULA @Tredigital Spend 15 minutes a day Connect with 5 new leaders Do it for 5 days
  12. 12. @Tredigital IF YOU ARE NOT PREPARED TO KEEP DOING THIS FOR MONTHS - DO NOT START!

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