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Thanx CEO Zach Goldstein presents at FSTEC 2016 in Dallas, TX on why restaurants shouldn't build mobile apps just for the sake of having an app.
Covered in this presentation:
-5 things all restaurants should consider before building a mobile ap.
-what makes consumers want to download — and KEEP! — an app on their smartphone.
-pitfalls of traditional apps.
-which features should remain on mobile web vs. app.