Create Everywhere: #ISTE2014 Creativity Playground


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In the Creativity Playground at #ISTE2014, Gigi Johnson shares a half-hour discussion on how we can build personal support to Create Everywhere. With a focus on tools from Howard Rheingold's Net Smarts,, and Todd Henry's Accidental Creative, Gigi discusses how we are creating fish ponds of new ideas. She shares five steps on how to lay out your creative environment to spur new raw materials for future projects and great ideas.

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  • Dissertation Story – trapped in word and at my hard drive – lost my work and videos etc.
  • Wrestle with uncertainty
    Decision, alternative creation. Problem and opportunity identification.
  • Questions to Intel 10 years ago on our Digital Stuff
  • New Cow Paths of Behavior and Information
  • Email -- awkward, unspoken solution set
    Georgetown Press -- email
    David Pyott and his cc rule
    Tom Mendez and Dudley Mendenhall -- piles of papers upon request
  • Create Everywhere: #ISTE2014 Creativity Playground

    1. 1. 1 Gigi L. Johnson, EdD Maremel Institute @maremel #ISTE2014 #CREATEEVERYWHERE CREATE EVERYWHERE: Connecting and Sharing Great Ideas
    2. 2. Dissertation Story – trapped in word and at my hard drive – lost my work and videos etc. 2 Source: Flickr/Jarid a Are we building a MOUNTAIN of FILES?
    3. 3. 3 Source: Flickr/MM Sand How do we work with CONTENT EVERYWHERE?
    4. 4. 4 “Just in Time” vs. Queues Todd Henry “The Accidental Creative” Setting up queues for future decisions Filter Discovery
    5. 5. 5 My Path: Tools + Models of Working Together Net Smart Now in Paperback: 2.0 Handbook: PDF at Collaborative Handbook
    7. 7. 7 Source: Flickr/Jim Pennucci What should we start with?
    8. 8. 8 Source: Flickr/Mihai Bojin cc2.0 How do we CATCHthe best raw materials? TOGETHER?
    9. 9. 9 Source: Flickr/Peter Alfred Hess Are we on AUTOPILOT?
    10. 10. 10 Source: Flickr/US Fish & Wildlift cc2.0 What is our BAIT?
    11. 11. 11 Source: Flickr/Kelly Sikkem What HOOKS?
    12. 12. 12 Should we build HOLDING QUEUES? Fish Ponds of ideas?
    13. 13. 13 How do we create RIPPLES? Source: Flickr/Amanda Slater
    14. 14. 14 How do they INTERSECT? Source: Flickr/wonderlane
    15. 15. FUNNEL 15 Source: Flickr/ Let's build FUNNELS of ideas
    16. 16. 16
    17. 17. 5 steps to both grow and simplify filling the right fishbowl(s) 1. Strategize 2. Create Simple Systems 3. Listen 4. Visualize 5. Share (Smart) 17 17
    18. 18. … as I’ve said many times the future is already here William Gibson, 1999, NPR — it’s just not very evenly distributed. 16 18
    19. 19. 1. STRATEGIZE How we can use this abundant data to make better creative input decisions? 19
    20. 20. W’s: Who, What, Where, When, Why, and How? What do I need to know? What types of projects are coming up? What is happening I would like to follow? Who are major creators in my genre? How do I create a path or two for new ideas? What resources are available out there already? 20
    21. 21. What is available for free or cheap? Will that cloud-based tool go away because it doesn’t have a robust business model? Will I be stuck? Is it free or cheap because they share rights to my information? Can you move OUT? Can I go back and forth? Can I use different metaphors? 21
    22. 22. Consideration Sets – Order and Alternatives Affect CHOICE Anchors — first ideas or data lock in the process and create bias Art of the Possible — how broad of a range of options? 22
    23. 23. Tools Impact Choice Google + email + folders with mixed labels + maybe Google Drive or Dropbox = ? Abundant options! 23
    24. 24. “Just In Time” Search — Not Neutral 24
    25. 25. Keywords/Taxonomies/ Domain Phrases: Words we use Affected by location, mode (e.g., mobile), past searches Nature of Google (67% of US Searches): Inbound links, not public popularity, and Google’s PageRank index Search & Social drives Ads: re-targeting and augmentation 25
    26. 26. The Words We Use and Plan Around Matter “Keywords" Google Keyword Planner -- challenge of Google Analytics and keywords Alexa -- keywords Our own “taxonomy” How do we search, gather, and re-find information for our work domain/field? What words are important to other people, esp. in our genre or who be seeking our work? 26
    27. 27. 27
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    31. 31. Other Starting Tools Google Analytics Web Traffic Alexa Compete Quantcast Moz 32
    32. 32. 2. CREATE SIMPLE SYSTEMS How can we use tools and design systems to use data for decision-making and business growth? 36
    33. 33. 37
    34. 34. Twitter “Scraping” – Following Competitors and Experts SocialBro, Tweetdeck, Hootsuite, + MANY More 38
    35. 35. http://tweetdeck.twitter. com 39
    36. 36. Storage and Replay: Social Bookmarking & Dashboards What to DO with the darned information once we have it — for ourselves and for our working teams Examples: Diigo in Social Bookmarking NetVibes in Dashboards for teams 40
    37. 37. 41
    38. 38. 42
    39. 39. 43
    40. 40. Easy to Track Website Changes and Blog Updates 44
    41. 41. Storage and Rediscovery Hard Drive — cost in time and resources, rediscovery, privacy Tendency: Folders on hard drives, with uncertain names Sharing Ideas • Evernote (Your 100 year memory) • Dropbox (consumer), (end products with clients, 45
    42. 42. Opportunity in New Combinations Reorganization — going through old folders Forced Adjacency — putting ideas together that normally don’t mix 47
    43. 43. 3. LISTEN How can we use data from inside and out that is already around us? 48
    44. 44. Business Intelligence Through Social Media Skimming from social discourse Skimming through social sentiment Real-time analysis 49
    45. 45. Challenges with Aggregated Data Who are you? Multiple devices or browsers Who are you? 5 users on Netflix, etc. Source: By Jeremy Keith (Flickr: Cuddling with multiple devices) [CC-BY-2.0 (], via Wikimedia Commons 50
    46. 46. Data – Presence and Connecting as Content and Data Social Networking as content Twitter, Facebook, Tumblr, FourSquare, Reddit– what are you doing and what do you like?…with data Ecosystems around ecosystems: Twitter and FB application developers Diigo, StumbleUpon, Pinterist, Tumblr, Instagram, Vine, SnapChat – what are you looking at? Spotify, YouTube, and Pandora –what are you listening to? 51
    47. 47. Listening Basic and Easy: Job Postings by Competitors Scraping Twitter feeds of competitors and industry pundits/reporters Google Alerts – any keywords that you choose 52
    48. 48. 4. VISUALIZE How can we use visuals to make and persuade around decision and data? 53
    49. 49. Visualization: Decision Framing with Complex Data Two goals: 1. Use visuals to made decisions with data 2. Use visuals to convince others in organizations to make similar or better decisions 54
    50. 50. One Example: Gapminder 55
    51. 51. Concept Mapping – data visualization 56 tools-galore/ -- Detailed resources
    52. 52. Data Visualization – Platform to create new infographics Piktochart – Transforms your information into memorable presentations. - Create interactive charts and infographics. Gephi – Like Photoshop for data. Graph visualization and manipulation software. Tableau Public - Free data visualization software. Free Vector Infographic Kit – Vector infographic elements from MediaLoot. Weave – Web-based analysis and visualization environment. iCharts – Charts made easy. ChartsBin – A web-based data visualization tool. GeoCommons – See your data on a map. VIDI – A suite of powerful Drupal visualization modules. Prefuse – Information visualization software. StatSilk – Desktop and online software for mapping and visualization. Gliffy – Online diagram and flowchart software. Hohli – Online charts builder. Many Eyes – Lets you upload data and create visualizations. Google Chart Tools – Display live data on your site. 57 Infographics for Decisions
    53. 53. 5. SHARE (SMART) How can we work with teams and partners to best use collaborative data and tools? 58
    54. 54. Current Knowledge Patterns Common: email, print to share, cloud or hard drive folders Weak choice to filter, find, and discover Demographic differences “Zero” cost – high social costs for others, social obligations How do you discover, filter, and store creative projects with collaborative groups? 59
    55. 55. Knowledge Management for Collaborative Work Assumptions and unspoken routines Difference by audience and type of work E.g., creative tools at e-collaboration-tools-912855 60
    56. 56. Obvious Tools: Sync and Share 61
    57. 57. Loomio 62
    58. 58. Podio 63
    59. 59. Questions? Opportunities? Gigi Johnson, EdD Maremel Institute @maremel 64