Twitter for the Newbie: How to Use Twitter


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New to Twitter? Don't get it? This presentation was presented to a group of IT consultants that didn't use twitter. It provides a quick overview of the logistics of using twitter.

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  • This presentation was written for my team and is specifically for Collaboration consultants for Microsoft SharePoint
  • GoalsThis isn’t how to use twitter for a social It’s about professional growth and learningYou must do two action items at the end. I’ll be watching and I will hound you
  • Twitter is basically a bunch of conversations happening all the time worldwide in cyberspace. These conversations happen if you just watch them or if you participate in them.
  • The conversations on twitter are dialogues that are called tweets
  • Many types of tweets – These examples - SP2010 links - News tweet - connections - SP2010 information - Philosophy
  • Funny video on tweets in real life.
  • There are many benefits to using twitter.
  • @usernameFollowingTweet#hashtagDM or Direct Message RT or Retweet#FollowFridayTweetUp
  • Be yourself. Casual and friendly.If you like a particular message, retweet it. Post links to articles and sites you think folks would find interesting—even if they’re not your sites or about your company.Make sure your tweets provide some real value. You know better than we do what is valuable, but here are few examples to spark ideas:Offer Twitter exclusive coupons or dealsTake people behind the scenes of your companyPost pictures from your offices, stores, warehouses, etc.Share sneak peeks of projects or events in developmentDon’t spam people. Twitter’s following model means that you have to respect the interests and desires of other people here or they’ll unfollow you. The most common way to run afoul of that understanding—and to thus look like a spammer—is to send unsolicited @messages or DMs, particularly when you include a promotional link
  • Our experiences are valuable to others. I just wanted to use this photo
  • Twitter usually has the real results before a news team can confirm it. Best demonstrated in catastrophic events
  • Use tools like and to shorten urls so that you can add them to your tweets and stay under 140 char.uYou can create a account and keep track of what you share.
  • By Sharing Interactions, you create a story. When you share knowledge that is relevant to you or that you find interesting, you communicate something about yourself. When you interact with other people, you speak volumes about who you are. If you deliver the same messages and interactions over and over, you build a personal brand. What you tweet and how you trend tells the world about you.You may just be seen as a guru
  • The latest news doesn’t come up to the top on Google. The most relevant contextual timely information is on twitter.
  • People want to be around “people like me”
  • The world becomes flat.No high horses I get to interact with my HeroesAn Event Apart Speaker: Jared Spool
  • CollaborationIF you establish a community, you have many “people like you” at your finger tips if you have a problem to solve.
  • Tweeb is a Twitter analytics and Twitter follower management app for the iPhone and iPod Touch. It's the only app that provides a simple, digestible, and comprehensive view of how you’re doing on Twitter
  • Tweeb is a Twitter analytics and Twitter follower management app for the iPhone and iPod Touch. It's the only app that provides a simple, digestible, and comprehensive view of how you’re doing on Twitter
  • Was with Joel when we both experienced REAL TIME TWITTER RELATED customer service for the first time
  • At Mix10 conference. The most active tweeters were rewarded by a point system. I was in the top 100. Darn, I was 127
  • Twitter for the Newbie: How to Use Twitter

    1. 1. for the Newbie and Beyond<br />Come Out of Your Shell<br />
    2. 2. Intro<br />Marcy Kellar – SharePoint Design<br />User Experience Design<br />Information Architecture<br />Content Management<br />I LOVE Twitter<br />
    3. 3. Poll<br />Who uses Twitter?<br />Live tweeting?<br />Assignment: Live tweet this presentation<br />
    4. 4. Goals<br />Increase Understanding<br />Professional Growth<br />Complete Two Action Items<br />
    5. 5. What Is Twitter?<br />Micro-blogging tool<br />140 characters or less <br />Published online, publicly or privately<br />
    6. 6. What Is Twitter?<br />Conversations<br />
    7. 7. What Is Twitter?<br />Conversations<br />
    8. 8. Examples<br />
    9. 9. Twitter Doesn’t Replace Human Interaction<br />
    10. 10. How to use twitter<br />
    11. 11. Learn Twitter Lingo<br />@username<br />Following<br />Tweet<br />#hashtag<br />Direct Message<br />Retweet<br />#FollowFriday<br />TweetUp<br />
    12. 12. Twitter Etiquette<br />Be yourself. Casual and friendly.<br />If you like a particular message, retweet it. <br />Provide some real value. <br />Don’t spam people. <br />Links Additional Resources<br /><br /><br />
    13. 13. Why would I want to use twitter?<br />
    14. 14. Sharing<br />
    15. 15. News<br />
    16. 16. Knowledge<br />
    17. 17. Interactions<br />
    18. 18. Technology<br />
    19. 19. Community<br />
    20. 20. Getting Real<br />Interact with Your Heroes<br />
    21. 21. Collaboration<br />
    22. 22. Twitter Tools<br />
    23. 23. Twitter Tools<br />Stay Connected<br />TweetDeck<br />Seesmic<br />Tweetie*<br />Gowalla<br />Create a community<br />Mr. Tweet <br />Analyze Your Influence<br />Twitalyzer<br />Twitfluence<br />Integrate<br />LinkedIn<br />TweetMeMe<br />
    24. 24. Maximize Efforts by Integrating Tools<br />
    25. 25. TweetDeck<br />
    26. 26. Tweeb<br />IPhone only (sorry)<br />Twitter analytics and Twitter follower management app <br /><br />
    27. 27. Tweeb<br />On-demand stats that always includes fresh, up-to-date data. <br />Clean, crisp, and intuitive "Summary" dashboard with trends for tweets, followers, buzz, and clicks. <br />See if what you are tweeting is creating any "Buzz" by checking out those who are mentioning or retweeting you. Tweeb supports Twitter retweets and will also show you who is retweeting you. <br />Better understand follower engagement by viewing click data for tweets that include or links in the “Clicks” tab. <br /><br />
    28. 28. Stories<br />
    29. 29. Best of SharePoint Conference<br />
    30. 30. MIX10<br />
    31. 31. Action Items<br />Create Account<br />Follow @marcykellaraccount<br />Explore<br />Safe “Entry-Level” Tweeting<br />Announce when you post a blogs<br />Retweet your coworkers tweets<br />
    32. 32. Things to Remember <br />Don’t Be Afraid - We all mess up when tweeting. No one is perfect. <br />Follow - Don’t take it personally if someone stops following you. <br />Retweet - Give credit where credit is due<br />
    33. 33. Resources<br /><br /><br />Twitter Guide Book<br /><br />HOW TO: Retweet on Twitter<br />101 Twitter Tools<br />