The document discusses the application of various film and media theories to the music video for "Tokyo (Vampires and Wolves)" by The Wombats. It analyzes the video's narrative structure using Todorov's theory of equilibrium and disequilibrium. It also examines the representation of gender and how women are portrayed using Mulvey's theory of male gaze. While some theories like Strauss' don't fully apply due to the lack of conflict in the video, overall the document analyzes how different narrative and representation concepts are demonstrated or not in the music video.
2. Genre
The music video I will be applying Jason’s theory to is The
Wombats ‘Tokyo (vampires and wolves)’. This song is
classed as indie/alternative rock song, it was released on
24th September 2010. This video features the band in
Tokyo, staying out late, drinking and being with lots of
women. This song has a small performance section but it
is not very long it mainly focuses on the narrative. The
conventions shown are seen in other music videos but it is
different, so it is not the same as any other music video
out there. This video has a lot of references to
society, being out with your friends, getting drunk and not
caring about anything. This only represents people aged
18–22 as people in this age group tend to go out a lot, so
it does not represent any other people in society.
3. Genre
The music video that I will be comparing to ‘Tokyo’ is
Wheatus’ ‘Teenage Dirt bag’. This song is classed as
alternative/indie rock genre as well. This music video is not
similar to ‘Tokyo’, as the narrative they have both been
given is different and they do not have any similarities apart
form the performance stage. The differences in the
conventions are from what the characters do, so in ‘Tokyo’
the characters do what everybody their age does, they go
out drinking, but in ‘Teenage dirt bag’ the characters
perform they add a narrative to make it more interesting
and they try to make it funny to watch.
4. Narrative
The video begins with a state of normality, nothing strange
is happening, its just three guys hanging out in a car and
being bossed around by their manager. The disruption
occurs when the characters run away and start to party, the
disruption then carries on for a couple more minutes whilst
the manager tries to find them. The attempt to repair the
disruption comes from the manager searching for them so
they can get back on schedule. The return to the normality
occurs at the end of the video when the characters pass
out and are then found by the manager who puts them in
the car. There is a slight narrative to the music video, but
only if the audience looks for it otherwise it is not very
noticeable.
5. Narrative
Todrov’s theory of equilibrium and disequilibrium is mainly
applied to film’s as it fits the different states it has and it is a
longer sequence so there is more to apply it to. As for a
music video, if there is no narrative then the theory cannot
be applied and even if there is a narrative there is not much
to compare it to as the video itself is only a few minutes
long. For the music video I have looked at there is a
narrative to apply the theory to. The video does begin in a
calm state as the band arrive at a hotel, but then they
disappear and go partying which causes a state of
unsettlement, but as the video goes on their manager gets
closer to finishing them, and when he does it goes into a
calm state again as the band get into a car.
6. Narrative
Mulvey’s theory states that in films, television shows and
music videos men have a dominance over women either in
the way that they are represented or the way they look at
them. The use of the theory in the music is moderate, there
are women shown but mainly to give the band more of a
sex appeal, to make them look like they get all of the
ladies. The video consists of them talking and flirting with
women, the women were made to look more sexual and
appealing.
7. Narrative
Metz theory states that the genre and the general feel of a
film or music video changes, the genre of the video will
change as the plot does and it will become different. For
the music video I have analysed there is some change in
the genre and feel of the video but not much, at first it looks
like a dramatic video but it then changes to more of an
action video with the band running away and doing what
they like without caring about what they are meant to be
doing.
8. Narrative
As there is no conflict in the music video Strauss’
theory does not apply.
Although they are in conflict with there manager as
they are trying to avoid him as they do not want to do
any work, but the conflict here is not very strong and
it is not the focus of the music video.
9. Representation
The stereotype in the music video is from the way the
characters act, they are in their early twenties and they like
to go out and get drunk. This is a common stereotype of
most people this age, that they like to party all night and
wake up in the morning barley able to remember what
happened the night before.
Gender has not been strongly represented in the music
video, the male characters do not act masculine or
dominating, so no gender related stereotypes are shown
but the females in the video are stereotypical, they act like
they love the band members, they want to be with
them, when really they just want their money.
10. Representation
The statement talks about how women are only there to
make the men look good and to more of a male appeal to
the video. This is true for this music video, the women are
only there to make the men look better and to make them
appear more dominating when that is not their real look.
So yes, this look is apparent in the music video and it is
well represented.