Big Data AnalyticsMarco van der Hart | Sales Specialist
Big Data is a disruptive trend that will change Enterprises            fundamentally – or they will go out of business    ...
3ParStream Big Data Analytics © ttec 2012
Big Data EconomyBig Data changes the way enterprises are doing business.Without Big Data adoption, enterprises will go out...
Hype Cycle for Emerging Technologies, 2012                                             5ParStream Big Data Analytics © tte...
ParStream Big Data Analytics PlatformParStream Enpowers People in All Industries to Capture New BusinessOpportunities Evol...
RoadblocksEstablished Databases vendors can’t deliver technical solutionsMapReduce can’t deliver Results in real-time•    ...
PositionParStream is made for interactive analytics on Big Real-Time DataCompetition:•Vertica – No Partitioning•Hadoop – M...
Orders of Magnitude FasterParStream Outperformes PostgreSQL by a factor of 1000Delivering Results in Sub-Seconds on Large ...
Market Opportunity                                           10ParStream Big Data Analytics © ttec 2012
High Performance Compessed IndexThe Key to ParStream’s Unmatched PerformanceStandard Database Index Architecture          ...
Parallel ArchitectureParStream overcomes limitations of traditional Data Warehouse Architectures        Standard DW Archit...
Architecture Building BlocksParStream is a Big Data Analytics Platform 
Based on a Unique High Performance Compressed Inde...
ParStream Unique Market advantagesUnique Features:   • High Performance Indexing Technology   • Efficient Parallel process...
More information can be found at:http://www.ttec.nl/en/high-performance-computing/parstreamhttp://www.parstream.com/en/hom...
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ttec - ParStream

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ParStream Big Data Analytics.
One of the HPC competences of ttec Computer B.V & transtec AG.

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ttec - ParStream

  1. 1. Big Data AnalyticsMarco van der Hart | Sales Specialist
  2. 2. Big Data is a disruptive trend that will change Enterprises fundamentally – or they will go out of business ParStream is THE Big Data Analytics Platform ParStream enables Enterprises to exploit Big Data opportunities And beat the competition by speed of implementation and operation 2ParStream Big Data Analytics © ttec 2012
  3. 3. 3ParStream Big Data Analytics © ttec 2012
  4. 4. Big Data EconomyBig Data changes the way enterprises are doing business.Without Big Data adoption, enterprises will go out ofbusiness.Big Data is a Multi-Billion market and growing very fast.Big Data Market:•$ 70+ billion industry and growing at a rate of 15 – 20% per year 
(Source EMC)•In 2012 Digital data will grow to 2.7 ZetaByte, up 48% from 2011
(Source IDC)
•Big Data worth billions in increased sales and productivity acrossindustries
(Source McKinsey) 4ParStream Big Data Analytics © ttec 2012
  5. 5. Hype Cycle for Emerging Technologies, 2012 5ParStream Big Data Analytics © ttec 2012
  6. 6. ParStream Big Data Analytics PlatformParStream Enpowers People in All Industries to Capture New BusinessOpportunities Evolving with Big Data1. Analyse and Filter Billions of Records
 2. Query Data Structures with 1000’s of columns
 3. Get Answers in Milliseconds without Cubes
 4. Continuously Import Data with Low Latency
 5. Execute 1000’s of Concurrent Queries 6ParStream Big Data Analytics © ttec 2012
  7. 7. RoadblocksEstablished Databases vendors can’t deliver technical solutionsMapReduce can’t deliver Results in real-time• Established Database Architectures were NOT designed for Big Data
 • NoSQL approaches cannot deliver in real-time
 • Extreme Performance can only
 be achieve through Parallelization
 • Supporting both Volume and 
 Speed has been unachievable 7ParStream Big Data Analytics © ttec 2012
  8. 8. PositionParStream is made for interactive analytics on Big Real-Time DataCompetition:•Vertica – No Partitioning•Hadoop – Map Reduce approach•Exasol – No Index•Greenplum – No Index, Postgres based•Netezza – Hardware bound•Paraccel – No Index 8 ParStream Big Data Analytics © ttec 2012
  9. 9. Orders of Magnitude FasterParStream Outperformes PostgreSQL by a factor of 1000Delivering Results in Sub-Seconds on Large Data Volumes 9ParStream Big Data Analytics © ttec 2012
  10. 10. Market Opportunity 10ParStream Big Data Analytics © ttec 2012
  11. 11. High Performance Compessed IndexThe Key to ParStream’s Unmatched PerformanceStandard Database Index Architecture ParStream Index Architecture - High Memory Requirements + Low Memory Requirements - High Load on CPU’s + No Need for Decompression - Time for Decompression + Patent filing in process Not Suitable for Big Data Analytics Engineered for Big Data Analytics 11ParStream Big Data Analytics © ttec 2012
  12. 12. Parallel ArchitectureParStream overcomes limitations of traditional Data Warehouse Architectures Standard DW Architecture ParStream Architecture + Each Query Uses - Long Query Multiple Processor Runtime
 Cores (CPU & GPU)
 
 + Query execution - Frequent Full using compressed indices
 Table Scans 
 
 + Continuous Import - Data is at least Assures Timelines 1 Day Old of Data 12ParStream Big Data Analytics © ttec 2012
  13. 13. Architecture Building BlocksParStream is a Big Data Analytics Platform 
Based on a Unique High Performance Compressed Index• Hybrid Columnar/Row Storage• In Memory Technology• Shared Nothing Architecture• Standard Interfaces• Unique High Performance Compressed Index 13ParStream Big Data Analytics © ttec 2012
  14. 14. ParStream Unique Market advantagesUnique Features: • High Performance Indexing Technology • Efficient Parallel processing (on CPU’s and GPU’s) • Data and Index In-Memory Technology • Continuous ImportBenefits: • Fast, even with billions of records • Scales linearly up to petabytes • Real-Time analysis • Reduction in infrastructure and energy needs 14ParStream Big Data Analytics © ttec 2012
  15. 15. More information can be found at:http://www.ttec.nl/en/high-performance-computing/parstreamhttp://www.parstream.com/en/home/index.html Or contact your ttec sales specialist at: +31 (0)24 3434 210 mvdhart@ttec.nl 15ParStream Big Data Analytics © ttec 2012

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