Capital Campaign Training for First Baptist Waldoboro

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These are the slides I used for a fundraising training for First Baptist Church of Waldoboro. They include:
* Is Fundraising Biblical? (including some biblical examples of fundraising)
* Types of fundraising
* A typical outline of a capital campaign process

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Capital Campaign Training for First Baptist Waldoboro

  1. 1. Kingdom Expansion & First Baptist Waldoboro Marc A. Pitman, The Fundraising Coach, www.fundraisingcoach.com
  2. 2. Fundraising + Bible = this?
  3. 3. Or this?
  4. 4. Who am I?  Former pastor of the Vineyard Church of Waterville  Fundraising for faith-based organizations & healthcare, arts, & education  Creator of the Extreme Fundraising Ezine http://fundraisingcoach.com  Author of Ask Without Fear! and Creating Donor Evangelists
  5. 5. Is fundraising biblical?
  6. 6. Jesus :: Luke 8:1-3; Mt 6:1-4
  7. 7. David :: 1 Chronicles 29:1-29
  8. 8. Paul  1 Corinthians 16:1-4  2 Corinthians 8&9  Philippians 4:10-20  1 Timothy 6:17-19
  9. 9. 3 Types of Fundraising Goals 1. Annual 2. Capital 3. Endowment
  10. 10. AF/Operating  The most important  often involves direct mail, phonathons, and other annual “-athons” (walkathons, bikeathons, etc.)  keep this as unrestricted as possible
  11. 11. Endowment  The keel of the ship, it helps you weather tough times  Funds invested with only a portion of the interest thrown off used as income  Be careful to not over restrict! (Churches with Easter flowers but no money for plumbing)
  12. 12. Capital  3 times of organization  3 phases of solicitation  3 campaign stages
  13. 13. 3 times of organization  Preparing for a campaign  in a campaign  cleaning up from a campaign
  14. 14. 3 phases of solicitation  Leadership  Special/Major  Community
  15. 15. 3 campaign stages  Feasibility  Quiet  Public
  16. 16. Feasibility  define goals  Formulate and test drive a case statement  make a list of prospects  create gift categories and put the prospects into them  Not necessarily the beginning of a campaign  May recommend waiting a year of two
  17. 17. Define goals  What do you want accomplished  How much will it cost?
  18. 18. www.GiftRangeCalculator.com
  19. 19. Create & test a case statement  arguing in court  should have – history of org – past success & accomplishments – project goals • why it’s needed • what is will do for the organization – Head & Heart  Very helpful in finding out and answering objections before you start soliciting. – gets you talking to people who’s lives don’t revolve around your organization
  20. 20. Quiet  quiet but not too quiet  Leadership/Special/Major  disciplined work, walking out the plan
  21. 21. Public  after 60-75% of money is raised— people give to winning teams  don’t kick it off too soon  20% of the money but 80% of the work
  22. 22. Case Statement Work Why are you contemplating these additions? How does this reflect your values? Of being “Internally equipped for external focus”?
  23. 23.  Tool shop including: The Creating Donor Evangelists Program  Give me your card for a free copy of $100,000 Guide to Email Solicitation e-course  Free blog, articles, book reviews, and more! marc@fundraisingcoach.com

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