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Social Communications


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Social Media talk on Chief Counselors Training of Columbian Squires

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Social Communications

  1. 1. Get ready and wired to Social Communications 11/24/2013 1
  2. 2. Social Communications Social Communications - refers to, but is not limited to, mobile communications including text messaging, the internet, World Wide Web, and the social media. 11/24/2013 2
  3. 3. Short Messaging Service 11/24/2013 3
  4. 4. Browsers surfing the Internet 11/24/2013 4
  5. 5. Uniform Resource Locator 11/24/2013 5
  6. 6. Electronic Mail 11/24/2013 6
  7. 7. Social Media 11/24/2013 7
  8. 8. Define as forms of electronic communication through which users create online communities to share information, ideas, personal messages, and other content. Social Media - includes blogs and microblogs, social networking sites, and picture and video sharing sites, such as Twitter, Facebook, LinkedIn, Flickr, and YouTube, among others. Social media also includes any website that embeds social media functionality and content, including comments sections on blogs and commercial sites, such as, as well as Facebook’s “like” button. 11/24/2013 8
  9. 9. Add a friend feature 11/24/2013 9
  10. 10. The world with your fingertip. 11/24/2013 10
  11. 11. Facebook – popular social media 11/24/2013 11
  12. 12. Facebook Basic Guidelines: 11/24/2013 12
  13. 13. Personal Facebook Account 11/24/2013 13
  14. 14. Facebook Group - Open, Closed and Secret 11/24/2013 14
  15. 15. Facebook Smart List Example 11/24/2013 15
  16. 16. Facebook Page • To use this as a marketing tool in our campaign for membership. • Every Subordinate Units of Knights of Columbus are encourage to create an online presence with a page to proclaim good works and charitable activities of the organization. 11/24/2013 16
  17. 17. Knights of Columbus 11/24/2013 17
  18. 18. Columbian Squires 11/24/2013 18
  19. 19. Squires Advancement Program 11/24/2013 (#)
  20. 20. Academic Excellence Award 11/24/2013 (#)
  21. 21. Search for Outstanding Chief Squires 11/24/2013 (#)
  22. 22. Squires Summer Youth Camp 2013 11/24/2013 (#)
  23. 23. Subordinate Unit – Circle 11/24/2013 23
  24. 24. Subordinate Unit – Council 11/24/2013 24
  25. 25. Subordinate Unit – Assembly 11/24/2013 25
  26. 26. Subordinate -Walk for Life 11/24/2013 26
  27. 27. Facebook Features: a) facebook account (default) 1. Personal profile info b) facebook group 1. Cluster of personal accounts with common interest like organizing a project (closed or secret) c) facebook page 1. Open to public like a market (seeing everything) d) facebook list 1. The way of organizing friends in facebook, sending messages through broadcast or group message. 11/24/2013 27
  28. 28. Building-up Knights of Columbus • Organize good works and promote the charitable mission of the Knights of Columbus. • Post notices of regular meetings, Exemplifications, Squires Investitures, projects and events. • Post petitions for prayer or request for help in assisting brother Knights or their families. • Promote the teachings of the Catholic Church and the principle of the Knights of Columbus by including weblinks to sites maintained by CBCP. * 11/24/2013 28
  29. 29. Social Communications General Principles • Remember that the Laws of the Knights of Columbus apply to social communications. • Read and follow the terms of use of the website or social media site you are using. • Know your privacy settings. Check and re-check your privacy settings frequently. • Remember that social communications are not a replacement for in-person human interaction. • Prayerfully consider how you conduct yourself in the use of online social communications. • Use prudent judgment and practice Christian charity. 11/24/2013 29
  30. 30. General Principles • Honor human dignity and maintain a culture of respect, dialogue, and friendship in social communications. • Understand that social communication is a dialogue, not a monologue. • Listen to what others are saying and then respond. • Be polite and respectful of others’ opinions, especially when you find yourself in disagreement, and even in times of heated discussion and debate. • Think before you post! The reputation of the Knights of Columbus as well as your own reputation depends upon you conducting yourself as a Catholic gentlemen, both online and offline. What you post is forever. Do not share something online that you might later regret or would otherwise not want the entire world to know. Ask yourself, ”am I pleasing God by posting this?”, would I want my mother to see this?”, or would I want to read about this on the front page of the morning paper?” 11/24/2013 30
  31. 31. General Principles • Do not pick a fight. Be the first to acknowledge and correct your own mistakes. Apologize when you are wrong and seek forgiveness. • Use discretion and resolve disputes and controversies privately and/ or offline. • Be honest and transparent. • Do not post hateful, defamatory, pornographic content, which is offensive to human dignity and Christian charity. • Respect privacy, trademarks, copyright and other applicable laws posting content in social communications. 11/24/2013 31
  32. 32. Guidance for Members 1. 2. 3. 4. 11/24/2013 When you discuss KC-related matters in social communications, identify yourself by name, council name and number and your role if necessary. When identifying yourself as Knight in social communications, check that your profile and related content reflects the Catholic identity and mission of the KC. Be sure that any information you share is confirmed, verified, factually accurate and complies with the laws, official policies, programs, and or initiatives of KC. Do not download digital images of the trademarked name and emblem of the Knights of Columbus from the Supreme Council website to your personal profile or postings online without express authorization. Instead simply like or otherwise link to Supreme Council / Luzon social media sites and or other official Knights of Columbus websites, which will signal your association with the Knights of Columbus by in most cases, causing the name and emblem of the Knights of Columbus to appear on your website or social media site. 32
  33. 33. Guidance for Subordinate Units • When setting-up a website and/or social media site for a subordinate unit, officers should designate a site administrator. The site administrator is responsible for ensuring that the site and its content are in compliance with the policy. • Social communications sites set-up by subordinate units should reflect the Catholic identity and mission of the Knights of Columbus. 11/24/2013 33
  34. 34. Site Administrator • Site Administrator should ensure that: – The site maintains compliance with the Member Social Communications Policy, – The site identifies the subordinate unit name and number, – The site links to the official homepage and social media sites maintained by the Luzon/Supreme Council, – And the site posts a brief statement defining the purpose of the site for users (Terms of Use). • 716 11/24/2013 34
  35. 35. Group Administrator (Admin) 11/24/2013 35
  36. 36. Page Administrator (Admin / Voice) 11/24/2013 36
  37. 37. Page Administrator 11/24/2013 37
  38. 38. Terms of Use Please Participate! Welcome to the official page of Knights of Columbus Luzon Jurisdiction! While on this page, we invite you to learn more about the initiatives in which our organization is involved, share your ideas, and answer questions on our wall. Please feel free to post comments or information that relate directly to the discussion at hand. Conversations should focus on the initiatives, good works, and charitable mission of Knights of Columbus. By posting comments, you agree to follow our Terms of Use. We reserve the right to remove comments that are abusive, illegal or disruptive, or that otherwise fail to conform to these guidelines. By adhering to these Terms of Use, you can help us maintain an environment where users will feel comfortable to participate. 11/24/2013 38
  39. 39. Page Guidelines Be Respectful: Please be respectful towards others when engaging in dialogues, debates, and other interactions on our page. Comments should relate to the posted topic and presume the good will of other users. Any form of degradation such as taunting, bullying, or the use of profanity will not be tolerated. No Solicitation: No ads please. Information that prompts the endorsement of particular products or services will be subject to removal. 11/24/2013 39
  40. 40. Moderation: While users are encouraged to speak freely during discussions, we reserve the right to remove any comment that does not comply with these Terms of Use. Violating any of the above Terms of Use could result in restriction from this page. Facebook's Statement of Rights and Responsibilities also applies to all activity on this page. 11/24/2013 40
  41. 41. Interested in Joining? Membership in Columbian Squires is open to young men 10-18 years of age who are practical (that is, practicing) Catholics in union with the Holy See. This means that an applicant or member accepts the teaching authority of the Catholic Church on matters of faith and morals, aspires to live in accordance with the precepts of the Catholic Church, and is in good standing in the Catholic Church. 11/24/2013 41
  42. 42. Breach • A Subordinate unit and/or member may be directed to take down online content that the Luzon/Supreme Council deems in violation of the foregoing policy. Failure to take down such content will constitute a breach of the policy. • Breach of the foregoing policy may constitute a violation of the Laws of the Knights of Columbus, which may punishable by the penalties of suspension and/or expulsion from the Knights of Columbus. 11/24/2013 42
  43. 43. Question and Answer: • Do you give assistance to Councils or Circles in creating facebook page? – We have a social communications team to help and assist you in creating pages for your council or circle. 11/24/2013 43
  44. 44. Synthesis These Social Communications are powerful tools that, when used in light of the Catholic Faith and the principles of the Knights of Columbus, can build up the Order encouraging its members to do charitable works and supporting its members in their roles as sons, fathers, husbandsand Catholic men. Members and subordinate units should attract membership by publicizing the many good works of the Knights of Columbus and Columbian Squires using social communications. 11/24/2013 44
  45. 45. Let us get fully involved in the digital world and use social media effectively in proclaiming the word of God in today’s generation. We have to be online missionaries and to be role models in the proclamation of the word. We have to be cautious in uttering statements and be role models not just in action but also in words, for words are very powerful. 11/24/2013 45
  46. 46. Thank you for listening! This is Bro. Manuelito ‘Nuell’ R. Putong You can reach me through Mobile 0923.607.7793 You can find me on my personal account page You can follow me on Twitter @nuellputong Send email to nuellputong@gmail.comor EstoDignus! 11/24/2013 46