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Speedway Benefits uses Salesforce
to unite America’s race tracks
Problem
• Speedway Benefits is uniting 1,000+ grassroots tracks into a
marketing alliance (with 50 million attendees) to bring group buying
power and national sponsorships to our member tracks
• Speedway Benefits needs to manage 1000+ member tracks
Solution
Mansa Systems implemented Salesforce and imported 1200 race track
contacts
Benefits

 One central solution to manage 1500 racetracks

297

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Speedway Benefits implements Salesforce

  • 1. Speedway Benefits uses Salesforce to unite America’s race tracks Problem • Speedway Benefits is uniting 1,000+ grassroots tracks into a marketing alliance (with 50 million attendees) to bring group buying power and national sponsorships to our member tracks • Speedway Benefits needs to manage 1000+ member tracks Solution Mansa Systems implemented Salesforce and imported 1200 race track contacts Benefits  One central solution to manage 1500 racetracks 297