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What is Podcasting and Should I Be Doing It?

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What is Podcasting and Should I Be Doing It?
You’ve heard about podcasting for years now, but what do you really know about it? Learn about the basics of podcasting in this informative and engaging session from podcasting pros. Find out if podcasting is right for you or your brand, what it takes to create a podcast, and how to make money with your podcast. In just 30 minutes you’ll have enough information to set you on the right path to being the next podcasting sensation!

As presented by the Manic Mommies, Erin Kane and Kristin Brandt, at the 2011 SheStreams Conference.

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What is Podcasting and Should I Be Doing It?

  1. 1. Podcasting What is it and should I do it?Presented by Kristin Sundin Brandt & Erin Martin Kane
  2. 2. About Podcasts
  3. 3. About Podcasts
  4. 4. About Podcasts Edison Research - The Current State Of Podcasting 2010
  5. 5. About Podcasts 27% of Americans have listened to a podcast = Approximately 70 million Edison Research - The Current State Of Podcasting 2010
  6. 6. About Podcasts 27% of Americans have listened to a podcast = Approximately 70 million Active social networkers Facebook - 66% vs 41% Edison Research - The Current State Of Podcasting 2010
  7. 7. About Podcasts Edison Research - The Current State Of Podcasting 2010
  8. 8. About Podcasts Consumers continue to prefer consuming content at their desktop • 71% audio • 83% video Edison Research - The Current State Of Podcasting 2010
  9. 9. About Podcasts Consumers continue to prefer consuming content at their desktop • 71% audio • 83% video 32% found through iTunes Edison Research - The Current State Of Podcasting 2010
  10. 10. About Podcasts
  11. 11. About Podcasts
  12. 12. About Podcasts
  13. 13. About Podcasts
  14. 14. About Podcasts
  15. 15. About Podcasts
  16. 16. About Podcasts
  17. 17. About Podcasts
  18. 18. About Podcasts
  19. 19. Should You Podcast? Why?
  20. 20. Should You Podcast? What?
  21. 21. Should You Podcast? How?
  22. 22. Still want to podcast?
  23. 23. Hosts
  24. 24. Time
  25. 25. Audio or Video
  26. 26. Post or No Post
  27. 27. Post or No Post
  28. 28. Post or No Post Music
  29. 29. Post or No Post Music Sponsor
  30. 30. Post or No Post Music Sponsor Voicemail
  31. 31. Post or No Post Music Sponsor Voicemail Intro
  32. 32. Post or No Post Music Sponsor Voicemail Intro Break
  33. 33. Post or No Post Music Sponsor Voicemail Intro Break Interview
  34. 34. Post or No Post Music Sponsor Voicemail Intro Break Interview Break
  35. 35. Post or No Post Music Sponsor Voicemail Intro Break Interview Break Wrap up
  36. 36. Post or No Post Music Sponsor Voicemail Intro Break Interview Break Wrap up Music
  37. 37. Equipment
  38. 38. Equipment
  39. 39. Equipment
  40. 40. Equipment GarageBand Audio Hijack Pro Levalator Skype iChat Libsyn
  41. 41. Advertising/Sponsorships
  42. 42. Advertising/Sponsorships
  43. 43. Advertising/Sponsorships
  44. 44. Advertising/Sponsorships
  45. 45. Events
  46. 46. Thank you! ManicMommies.com

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