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Mobile App Usage Pattern Survey
                 Mind Dots Software Systems Pvt Ltd




Http://www.minddotss.com    sales@minddotss.com
Objective:

The objective of the survey is to understand mobile app usage pattern in India.

Audience: Entrepreneurs, Techies, Students, IT & Non IT Professionals, Teens

Medium: On & Offline



Questions:

      1. No of Smartphone Users

                                  % of Respondents
Yes                               57%
No                                43%

Table 1: Percentage of smart phone users


                       Are you currently using a Smartphone?




                43%

                                                                 57%              Yes
                                                                                  No




Graph 1: Percentage of smart phone users



Http://www.minddotss.com                   sales@minddotss.com
2. Switching over to Smartphone

                                   % of Respondents
I already have one                 56%
Within 3 months                    6%
Within 6 months                    17%
Not interested in smart phones     21%

Table 2: Possibility of getting a smart phone within the near future


                           If No, are you planning to get one?




                                                                       I already have one
                     21%
                                                                       Within 3 Months
         17%                                      56%
                                                                       Within 6 months

                                                                       Not interested in smart
                                                                       phones
              6%


Graph 2: Possibility of getting a smart phone within the near future




Http://www.minddotss.com                    sales@minddotss.com
3. Active Mobile Internet Users

                                 % of Respondents
Almost Daily                     45%
Weekly                           26%
Never                            29%

Table 3: Frequency of mobile internet usage


                       How often do you use mobile Internet?




                   29%
                                                     45%
                                                                Almost Daily
                                                                Weekly

                     26%                                        Never




Graph 3: Frequency of mobile internet usage




Http://www.minddotss.com                  sales@minddotss.com
4. Mobile Application Usage by categories

                                  % of Respondents
Just Browse                       28%
Online Shopping                   3%
Social Networking                 24%
Paying Bills                      5%
E-Mail                            26%
I don’t use                       14%

Table 4: What people use mobile internet for


                        What do you use mobile Internet for?




                         14%
                                               28%              Just Browse
                                                                Online Shopping
         26%
                                                     3%         Social Networking
                                                                Paying Bills
                     5%                   24%                   E-Mail
                                                                I Don't Use




Graph 4: What people use mobile internet for




Http://www.minddotss.com                  sales@minddotss.com
5. Native App Vs Browser (WAP Sites)

                                  % of Respondents
App                               45%
Browser                           55%

Table 5: People’s preference for app or browser


           Would you prefer a specific app or a generic browser
                        for your internet needs?




                                                  45%
              55%                                               App
                                                                Browser




Graph 5: People’s preference for app or browser




Http://www.minddotss.com                  sales@minddotss.com
6. How many apps are currently in your mobile?

                                 % of Respondents
0                                17%
1–5                              43%
6 – 10                           18%
Above 10                         22%

Table 6: No. of apps on people’s mobiles


               How many apps are currrently in your mobile?



                      22%                  17%

                                                                 0
           18%                                                   1 to 5
                                                 43%             6 to 10
                                                                 Above 10




Graph 6: No. of apps on people’s mobiles




Http://www.minddotss.com                   sales@minddotss.com
7. Mobile Application Utilization by categories

                                             % of Respondents
Calculators / Converters                     15%
Entertainment / Restaurants / Music          12%
News / RSS Feeds                             11%
Travel / Ticket Booking / Navigation         9%
Social Networking / Instant Messaging        15%
Sports                                       7%
Games                                        15%
Weather                                      5%
Search Tools                                 10%
None                                         3%


Table 7: Type of apps used by peopl
                                                                Calculators/Converters
                    What kind of apps do you have?
                                                                Entertainment/Restaurants/Musi
                                                                c
                                                                News/RSS Feeds

                                                                Travel/Ticket Booking/Navigation
                            3%
                                       15%
            5% 10%                                              Social Networking/Instant
                                                  12%           Messaging
       15%
                                                                Sports
                                                  11%
           7%
                                         9%                     Games
                           15%
                                                                Weather

                                                                Search Tools

                                                                None




Http://www.minddotss.com                      sales@minddotss.com
Credits & Thanks:

Nishanth Prem Raj – Project Intern –    http://in.linkedin.com/pub/nishanth-premraj/30/62a/666

Prinu George – Project Intern –    http://in.linkedin.com/pub/prinu-george/21/237/284




About us:

 Mind Dots Software Systems Pvt Ltd is a two year old startup technology company
 focused on web & mobile application development. We are a group of young
 engineers, working towards simplicity, innovation and thus enriching user
 experience.


 We have just launched our flagship product Mangomelon, which is web & mobile
 based application. Mangomelon – app for all your needs, It’s a freely downloadable
 application. For more information visit http://www.mangomelon.com




Http://www.minddotss.com                 sales@minddotss.com

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Mobile app usage survey report

  • 1. Mobile App Usage Pattern Survey Mind Dots Software Systems Pvt Ltd Http://www.minddotss.com sales@minddotss.com
  • 2. Objective: The objective of the survey is to understand mobile app usage pattern in India. Audience: Entrepreneurs, Techies, Students, IT & Non IT Professionals, Teens Medium: On & Offline Questions: 1. No of Smartphone Users % of Respondents Yes 57% No 43% Table 1: Percentage of smart phone users Are you currently using a Smartphone? 43% 57% Yes No Graph 1: Percentage of smart phone users Http://www.minddotss.com sales@minddotss.com
  • 3. 2. Switching over to Smartphone % of Respondents I already have one 56% Within 3 months 6% Within 6 months 17% Not interested in smart phones 21% Table 2: Possibility of getting a smart phone within the near future If No, are you planning to get one? I already have one 21% Within 3 Months 17% 56% Within 6 months Not interested in smart phones 6% Graph 2: Possibility of getting a smart phone within the near future Http://www.minddotss.com sales@minddotss.com
  • 4. 3. Active Mobile Internet Users % of Respondents Almost Daily 45% Weekly 26% Never 29% Table 3: Frequency of mobile internet usage How often do you use mobile Internet? 29% 45% Almost Daily Weekly 26% Never Graph 3: Frequency of mobile internet usage Http://www.minddotss.com sales@minddotss.com
  • 5. 4. Mobile Application Usage by categories % of Respondents Just Browse 28% Online Shopping 3% Social Networking 24% Paying Bills 5% E-Mail 26% I don’t use 14% Table 4: What people use mobile internet for What do you use mobile Internet for? 14% 28% Just Browse Online Shopping 26% 3% Social Networking Paying Bills 5% 24% E-Mail I Don't Use Graph 4: What people use mobile internet for Http://www.minddotss.com sales@minddotss.com
  • 6. 5. Native App Vs Browser (WAP Sites) % of Respondents App 45% Browser 55% Table 5: People’s preference for app or browser Would you prefer a specific app or a generic browser for your internet needs? 45% 55% App Browser Graph 5: People’s preference for app or browser Http://www.minddotss.com sales@minddotss.com
  • 7. 6. How many apps are currently in your mobile? % of Respondents 0 17% 1–5 43% 6 – 10 18% Above 10 22% Table 6: No. of apps on people’s mobiles How many apps are currrently in your mobile? 22% 17% 0 18% 1 to 5 43% 6 to 10 Above 10 Graph 6: No. of apps on people’s mobiles Http://www.minddotss.com sales@minddotss.com
  • 8. 7. Mobile Application Utilization by categories % of Respondents Calculators / Converters 15% Entertainment / Restaurants / Music 12% News / RSS Feeds 11% Travel / Ticket Booking / Navigation 9% Social Networking / Instant Messaging 15% Sports 7% Games 15% Weather 5% Search Tools 10% None 3% Table 7: Type of apps used by peopl Calculators/Converters What kind of apps do you have? Entertainment/Restaurants/Musi c News/RSS Feeds Travel/Ticket Booking/Navigation 3% 15% 5% 10% Social Networking/Instant 12% Messaging 15% Sports 11% 7% 9% Games 15% Weather Search Tools None Http://www.minddotss.com sales@minddotss.com
  • 9. Credits & Thanks: Nishanth Prem Raj – Project Intern – http://in.linkedin.com/pub/nishanth-premraj/30/62a/666 Prinu George – Project Intern – http://in.linkedin.com/pub/prinu-george/21/237/284 About us: Mind Dots Software Systems Pvt Ltd is a two year old startup technology company focused on web & mobile application development. We are a group of young engineers, working towards simplicity, innovation and thus enriching user experience. We have just launched our flagship product Mangomelon, which is web & mobile based application. Mangomelon – app for all your needs, It’s a freely downloadable application. For more information visit http://www.mangomelon.com Http://www.minddotss.com sales@minddotss.com