Makerhood survey summary 06012011-1

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Summary of responses to our recent user survey.

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Makerhood survey summary 06012011-1

  1. 1. Makerhood survey for potential users1. Are you interested in locally made products? Response Yes, I’d be interested to: No, I’m not interested. Count Buy locally-made products 100.0% (103) 0.0% (0) 103 Sell products I make locally 39.1% (34) 60.9% (53) 87 Could you tell us why, or why not? 64 answered question 106 skipped question 2 1 of 9
  2. 2. 2. When you think about locally made products, how do you define ‘local’? Response Response Percent Count Made in your neighbourhood 71.6% 73 Made in your city/town 70.6% 72 Made in the UK 17.6% 18 Other (please tell us) 23 answered question 102 skipped question 6 2 of 9
  3. 3. 3. Do you currently buy locally made products? Response Response Percent Count Yes, I buy everything I want to 5.7% 6 locally Not as much as Id like to 75.2% 79 Not much or at all 20.0% 21 If you do, what kind of things do you buy? 47 answered question 105 skipped question 3 3 of 9
  4. 4. 4. If you do NOT buy locally made products at all or as often as you’d like, please let us know which of the following are stopping you(tick all that apply): Response Response Percent Count Not applicable - I buy everything I 4.2% 4 want locally! I dont know of any local products 32.3% 31 made in my area It’s too much hassle finding out 33.3% 32 about products and their makersLocal products seem too expensive 37.5% 36Not enough choice between locally 32.3% 31 made products I dont know where to look 55.2% 53I find getting to local makers is too 26.0% 25 hard Local makers don’t deliver to my 14.6% 14 door I don’t have enough time 33.3% 32 I don’t care 2.1% 2 Other (please specify) 16 answered question 96 4 of 9
  5. 5. skipped question 125. If there was a website in your area to buy or sell locally made things (like Makerhood plans to do,) would you use it? To buy one off Once every 6 Response Everyday Once a week Once a month items e.g. Other months Count birthday gifts Yes 5.0% (5) 31.0% (31) 38.0% (38) 6.0% (6) 13.0% (13) 7.0% (7) 100 If not, can you tell us why not? 13 answered question 100 skipped question 8 5 of 9
  6. 6. 6. What would you like to use Makerhood for? (Take as many as apply) Response Response Percent Count Buying gifts 84.8% 84 Buying everyday necessities e.g. 55.6% 55 food and toiletries Buying one off purchases e.g. 64.6% 64 furniture Selling my stuff / stuff I make 37.4% 37 Meeting like minded, local people 44.4% 44 Finding out about the people who 56.6% 56 make things Finding out who else has bought a 13.1% 13 product Finding out what people do with products after they have bought 16.2% 16 themGetting to know whats going on 84.8% 84 in the area Finding a place to learn a new skill 48.5% 48 Other (please specify) 7 answered question 99 6 of 9
  7. 7. skipped question 97. Do you live or work in (tick all that apply): Herne Hill, Camberwell, Elsewhere in Response Brixton Stockwell, East North London East London West London South London Count Dulwich, Clapham Live 27.9% (24) 24.4% (21) 32.6% (28) 7.0% (6) 4.7% (4) 3.5% (3) 86 Work 25.4% (17) 11.9% (8) 20.9% (14) 11.9% (8) 10.4% (7) 19.4% (13) 67 If you live elsewhere inside or outside of the UK, would you like to tell us where? 20 answered question 86 skipped question 22 7 of 9
  8. 8. 8. Are you: Response Response Percent Count Male 35.0% 35 Female 65.0% 65 answered question 100 skipped question 89. Can you tell us what age group you belong to? Response Response Percent Count under 18 0.0% 0 18-34 52.0% 52 35-64 47.0% 47 64+ 1.0% 1 Prefer not to say 0.0% 0 answered question 100 skipped question 8 8 of 9
  9. 9. 10. Would you... Response Yes No Count Like to keep up to date on our progress by signing up to the 72.3% (68) 27.7% (26) 94 Makerhood newsletter?Be interested in being a Beta tester 57.0% (49) 43.0% (37) 86 for our website? Be interested in coming to events 67.4% (58) 32.6% (28) 86 and meeting other local people? To do this and to enter our prize draw please enter your Email details: 69 answered question 97 skipped question 11 9 of 9

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