An average website has a sales conversion of 1% to 2%. So it’d be fair to say that on most sites more than 95% of visitors don’t buy anything (especially on their first visit). So instead of trying to sell them right away, we should use the right email marketing techniques
AN AVERAGE WEBSITE HAS A SALES CONVERSION OF 1% TO 2%. SO IT’D
BE FAIR TO SAY THAT ON MOST SITES MORE THAN 95% OF VISITORS
DON’T BUY ANYTHING (ESPECIALLY ON THEIR FIRST VISIT). SO INSTEAD
OF TRYING TO SELL THEM RIGHT AWAY, WE SHOULD USE THE RIGHT
EMAIL MARKETING TECHNIQUES
FORMULA FOR RIGHT EMAIL MARKETING
Buy a reputed Opt-in email list
Build and develop relationships via regular
Add tons of value (way before asking for
anything in return)
Repeat step 3 as much as possible
Sell great products
WHAT IS AN OPT-IN LIST?
You’ll often see terms like “opt-in,” “permission
based,” “signups” and “subscribed”. When used
properly, they all mean that the email list is
comprised of people who:
a) Are recent customers of yours, or
b) Agreed to receive email updates directly from
c) Subscribed or signed up through an online sign-
up form on your website or your landing page.
WHAT’S THE WORST THAT CAN HAPPEN?
1) Purchased lists harm your delivery to inboxes, if they’re
not from a valid source.
2) Reputable email marketing services won’t let you use
purchased lists – Mail Prospects gives unlimited usage
rights since all emails are Opt-in.
3) Low response rates because your recipients don’t know
you – With an Opt-in consent, they sure do.
4) Low response rates because the email addresses are
poor quality – Of course, nothing is 100% accurate in the
email marketing business however, Mail Prospects
guarantees 85% delivery with replacement of hard bounces
5) Lousy ROI – Our lists have proven track record and client
testimonials highlight the same.
WHERE CAN YOU GET A HEALTHY AND
EFFECTIVE EMAIL LIST?
At Mail Prospects, we capture emails that are frequently observed
signed-up for a certain service/product. Obviously the interest levels are
also denoted and permissions are obtained from every individual.
Nobody just wants to give you their email address. Everything starts with
an attractive value proposition, and you need to get your email database
right. However, there are very few to none in the market that performs
and supplies Opt-in emails for various marketing purposes. There are
several quizzes and tests that we roll out online to capture attention and
interest. There’s something magnetic about tests and people are almost
drawn to them. Some people are even willing to pay a fee in order to
take a personality quiz. Whatever the case, it works ridiculously well.