Croma

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Croma

  1. 1. Retail Business Environment A Presentation by Mahesh C. Gupta
  2. 2. About cromā India’s first national , large format, specialist retail chain for consumer durable s & electronics Croma is owned and run by Infiniti Retail Limited Infiniti Retail – a 100% subsidiary of Tata Sons. Woolworths Ltd, provides technical support and strategic sourcing facilities from its global network. The first Croma store was launched in Juhu, Mumbai on October 9, 2006
  3. 3. About cromā Croma has over 180 brands and 6000 products Plush stores, floor space between 15,0000 to 20,000 sq. feet 15 Stores currently located in 5 cities. Croma planning to open 100 stores across India by
  4. 4. Store Formats Croma Stand Alone Stores – 15,000 to 20,000 sq. ft. Croma Stores located in Malls – 5000 to 10,000sq. ft.
  5. 5. Product Category Large Appliances – Refrigerators, AC, Washing Machines Small Appliances – Microwave owen Computers - Home PCs, Laptops Music & DVD - Audio & Video CDs/DVDs Communications- Mobile phones Gaming - Gaming Hardware/Softwares Home Entertainment – Home theatre, T. V., DVD players Imaging - Digital Camera, Camcoder
  6. 6. Store Locations Mumbai – Juhu, Malad, Santacruz Airport, Dahisar, CBD Belapur, Vashi, Bhayandar & Mulund Pune – Wanowari & Yerwada Ahmedabad – Memnagar & S G Highway Junction Surat – Ghod Dod Road Bengalooru – Koramangala New Delhi – New Deepali Chowk
  7. 7. Contact Details Support Office Address: Infiniti Retail Ltd. 202 Akruti Centre Point Next to Marol Telephone Exchange, MIDC, Andheri (East), Mumbai 400093. India. Phone: +91 22 6710 1900 Fax: +91 22 6710 1903 Website: http://www.cromaretail.com
  8. 8. Store Photo
  9. 9. Store Photo
  10. 10. Store Photo
  11. 11. Thank You!!

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