Pure

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Pure

  1. 1. KCB101 Storyboard Maggie Lighezzolo and Zack O’BrienWe have decided to market BOTTLED WATER under the brand name PURÉ
  2. 2. Front of runway revealing that the fashionshow will be sponsored by PURÉ
  3. 3. Model walking downthe runway holding aPURÉ bottle
  4. 4. In admiration and approval crowddo not applaud, but take a sip ofPURÉ water.
  5. 5. Second model walks downthe runway holding a PURÉbottle
  6. 6. In admiration and approval crowd do notapplaud, but take a sip of PURÉ water.
  7. 7. Third modelwalks downrunway withOTHER BRANDwater bottle
  8. 8. Crowd are not impressedand in an awkward silencenobody sips from theirPURÉ bottle
  9. 9. Renowned fashion icon:Tim Gunn – sips from aPURÉ bottle and thencomments: “Fit in with thecrowd, enjoy the sip ofapproval.”

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