Innsbruck presentation

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Presentation at Service Design in Tourism conference 2012, Innsbruck

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  • Innsbruck presentation

    1. 1. iMaCam Walking for Data with a SmartphoneMads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    2. 2. Mads Bødker Dept. of IT Management Copenhagen Business School Howitzvej 60, 2000 Copenhagen fe [+45] 2670 3115 he mb.itm@cbs.dk @singsignMads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    3. 3. Please connect!Mads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    4. 4. Outline • Present the motivation for developing iMaCam, theory and conceptual landscape • Present the app and the web interface • Suggest some perspectives on why our tool and method are interestingMads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    5. 5. Our motivations • Most mobile and ubicomp concept work has merely used tourism as a convenient domain • Tourism as an obvious domain because of: • Geographical displacement • Information needs/guidingMads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    6. 6. Cyberguide (Abowd et al. in the 1990’s)Mads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    7. 7. GUIDE project (Lancaster University 1990’s)Mads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    8. 8. Walking for data Walk-alouds Walking as a way of connecting to the environment Walking as a means of generating rapport and empathyMads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    9. 9. Entrainment & rhythm Walking as a social performance Shared rhythm and space btw. informant and researcherMads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    10. 10. • How do we inspire new kinds place- centric IT design in tourism • (See e.g. Messeter (2009) for and overview of place-centric vs. user- centric designs) • What kinds of inspirational input is useful for innovative design interventions in tourism and tourism services?Mads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    11. 11. Starting out with these...
    12. 12. A lot of data!Mads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    13. 13. • EgoCentric PoV (Browning et al. 2009) • Hands free • Unobtrusive (for better or worse) • + No awareness of being filmed / low impact on ‘subject’ • + Better for conversation • - Ethical concerns/surveillance? • Directional PoVMads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    14. 14. Mads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    15. 15. iMaCamMads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    16. 16. • How tourists perceive and narrate places • Situated perspective on place-making, not retrospective • ‘Accompanied tourism’ as an ethnography-inspired method • Video and audio (and map) representations • Connecting what is said and done with the where and when • Openness in data collection, interpretive analysis • Ambiguity (‘as a resource for design’...)Mads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk
    17. 17. Relevant publications • Bødker, M., Browning, D (2012, forthcoming). Beyond Destinations: Exploring Tourist Technology Design Spaces Through Local-Tourist Interactions, in Digital Creativity, 23 (3), 2012. • Bødker, M., Browning, D (2013, forthcoming). Inspiring Design: Social Media from the Beach, in Munar A. M, Cai, L. and Gyimothy, S. (Eds.) Tourism Social Media: Transformations in Identity, Community and Culture, Tourism Social Science Series, Emerald Publishers. • Bødker, M., Browning, D (in revision). Tourism sociabilities and place: Challenges and opportunities for design, in revision w. International Journal of Design • Browning, D., Benckendorff, P., & Bidwell, N. (2009). CapturingMads Bødker > Dept. of IT Management > Copenhagen Business School > mb.itm@cbs.dk

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