Social Network Marketing for e-Commerce

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  • Now a days social networking is a popular one. Every body interested with this. You have given good information about that. I like this very much.
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Social Network Marketing for e-Commerce

  1. 1. Social Network Marketing for e-Commerce 06/04/09
  2. 2. I am Apisilp Trunganont, consultant for online business and online marketing strategies. 06/04/09
  3. 3. What is Social Network? 06/04/09
  4. 4. Is it Hi5 or Facebook? 06/04/09
  5. 5. (From Wikipedia) A social network is a social structure made of nodes that are tied by one or more specific types of interdependency, 06/04/09
  6. 6. such as values, visions, ideas, financial exchange, friends, trade, web links, sexual relations, disease transmission, or airline routes. 06/04/09
  7. 7. Social network analysis views social relationships in terms of nodes and ties. 06/04/09
  8. 8. Nodes are the individual actors within the networks, and ties are the relationships between the actors. 06/04/09
  9. 9. Social Network Diagram 06/04/09
  10. 10. So what is Hi5 or Facebook? 06/04/09
  11. 11. They are called Social Network Service. Then what is Social Network Service? 06/04/09
  12. 12. (From Wikipedia) A social network service focuses on building online communities of people who share interests and activities, 06/04/09
  13. 13. or who are interested in exploring the interests and activities of others. 06/04/09
  14. 14. It means the node in Social Network Diagram represents interests and activities of itself. 06/04/09
  15. 15. Hi5 node (Profile) represents interests (favorite music, movies, books, etc.), photos, and comments. 06/04/09
  16. 16. Today there are 1,500,000 Hi5 profiles from Thailand. 06/04/09
  17. 17. Let’s think about your product or service in just 1% of Hi5 profile. 06/04/09
  18. 18. What is the most widely appear product or service in Hi5? 06/04/09
  19. 19. Glitter 06/04/09
  20. 20. Advertisement in Hi5 Comment 06/04/09
  21. 21. Then, what about Facebook? 06/04/09
  22. 22. The funniest thing on Facebook is ‘App’. 06/04/09
  23. 23. My Starbucks 06/04/09
  24. 24. Social Flowers 06/04/09
  25. 25. Social Flowers 06/04/09
  26. 26. Another interesting model is Social Shopping. 06/04/09
  27. 27. (From Wikipedia) Social shopping is a method of e-commerce in which consumers shop in a social networking environment. 06/04/09
  28. 28. Using the wisdom of crowds, users communicate and aggregate information about products, prices, and deals. 06/04/09
  29. 29. ThisNext.com 06/04/09
  30. 30. Searching for a product on web site (marketathome.com in this case) 06/04/09
  31. 31. Click on ‘Add to ThisNext’ and write a recommendation. 06/04/09
  32. 32. Recommendation on ThisNext.com provides original URL to buy a product. 06/04/09
  33. 33. Read my articles at www.macroart.net. Thanks. 06/04/09

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