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Multimedia Innovations
in the Classroom
Mindy McAdams
University of Florida, USA
WJEC 2016, Auckland, New Zealand
What is “multimedia” journalism?
 Web-based storytelling
 Combining video, audio, text and graphics
• In one story
• In the same package, online
 Can include maps, timeline of events, data
charts, animation, etc.—as needed
Back in … 1999–2002
 Dreamweaver software
 HTML and CSS
 Microsoft .asp technologies
 Video editing software
2002–2011: “Interactives”
 Flash software
 ActionScript code
 Single-screen experience
(instead of linked pages)
Flash Journalism: How to Create Multimedia
News Packages, 2005 (Focal Press/Elsevier)
Death of Flash, rise of mobile Web
In December 2012, The New York Times published an
online story package that changed the way journalists
thought about “multimedia.”
Read this: http://bit.ly/mm-mmj
Frustration … Success
Curriculum … department chairs ... someone
else’s idea of how to teach Web design and
development ...
Then finally, a new department chair
and two new “apps” courses for me to teach!
No course pre-requisites
Open to journalism, advertising, public relations and telecom students
HTML and CSS and JavaScript and jQuery
Maps, audio, responsive design, mobile and more!
23 students (capacity)
> Flipped classroom <
> YouTube videos for instruction <
Graded assignments EVERY WEEK
Syllabus and links: https://introwebapps.wordpress.com/
The intro course is the only pre-requisite
Also open to journalism, advertising, public relations and telecom students
More advanced technologies — Web “back end” databases (MySQL)
Python programming language, Web scraping
6 students (first class: January–May 2016)
They all gave the course high praise in written evaluations!
Not a flipped classroom — more collaborative
Syllabus and links: https://webappsplus.wordpress.com/
 Who will be the innovators?
 Who will create the next “Snow Fall”?
 How will journalism engage and captivate a
mobile audience?
 Code is a language of creative possibilities!
Mindy McAdams
University of Florida, USA
mmcadams@jou.ufl.edu
Twitter: @macloo
Facebook: mindy.mcadams
Links
 (Re)defining multimedia journalism
http://bit.ly/mm-mmj
 Intro to Web Apps syllabus
https://introwebapps.wordpress.com/
 Advanced Web Apps syllabus
https://webappsplus.wordpress.com/
 Videos for basic course
https://www.youtube.com/playlist?list=PLZFU-
W6LLeecJuSQh20QUU_gCmS30sLTB

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Multimedia Journalism Innovations in the Classroom

  • 1. Multimedia Innovations in the Classroom Mindy McAdams University of Florida, USA WJEC 2016, Auckland, New Zealand
  • 2. What is “multimedia” journalism?  Web-based storytelling  Combining video, audio, text and graphics • In one story • In the same package, online  Can include maps, timeline of events, data charts, animation, etc.—as needed
  • 3. Back in … 1999–2002  Dreamweaver software  HTML and CSS  Microsoft .asp technologies  Video editing software
  • 4. 2002–2011: “Interactives”  Flash software  ActionScript code  Single-screen experience (instead of linked pages) Flash Journalism: How to Create Multimedia News Packages, 2005 (Focal Press/Elsevier)
  • 5. Death of Flash, rise of mobile Web
  • 6. In December 2012, The New York Times published an online story package that changed the way journalists thought about “multimedia.”
  • 8. Frustration … Success Curriculum … department chairs ... someone else’s idea of how to teach Web design and development ... Then finally, a new department chair and two new “apps” courses for me to teach!
  • 9. No course pre-requisites Open to journalism, advertising, public relations and telecom students HTML and CSS and JavaScript and jQuery Maps, audio, responsive design, mobile and more! 23 students (capacity) > Flipped classroom < > YouTube videos for instruction < Graded assignments EVERY WEEK Syllabus and links: https://introwebapps.wordpress.com/
  • 10. The intro course is the only pre-requisite Also open to journalism, advertising, public relations and telecom students More advanced technologies — Web “back end” databases (MySQL) Python programming language, Web scraping 6 students (first class: January–May 2016) They all gave the course high praise in written evaluations! Not a flipped classroom — more collaborative Syllabus and links: https://webappsplus.wordpress.com/
  • 11.  Who will be the innovators?  Who will create the next “Snow Fall”?  How will journalism engage and captivate a mobile audience?  Code is a language of creative possibilities!
  • 12. Mindy McAdams University of Florida, USA mmcadams@jou.ufl.edu Twitter: @macloo Facebook: mindy.mcadams
  • 13. Links  (Re)defining multimedia journalism http://bit.ly/mm-mmj  Intro to Web Apps syllabus https://introwebapps.wordpress.com/  Advanced Web Apps syllabus https://webappsplus.wordpress.com/  Videos for basic course https://www.youtube.com/playlist?list=PLZFU- W6LLeecJuSQh20QUU_gCmS30sLTB

Editor's Notes

  1. "Multimedia innovations in the classroom," Mindy McAdams, University of Florida – WJEC 2016 panel: Innovation in Journalism Education Friday, July 15 — 4-5:30 pm — WA2241
  2. Definition: multimedia journalism
  3. -- how/why you decided to start teaching this technology and/or this topic/way, -- some of your ups and downs along the way,
  4. -- how/why you decided to start teaching this technology and/or this topic/way, -- some of your ups and downs along the way, Website for book: http://flashjournalism.com/
  5. It became clear that we would not be using Flash to create multimedia journalism in the future. Again, I had to change the course content. CNN story: http://www.cnn.com/2011/11/09/tech/mobile/flash-steve-jobs/ Chart: http://www.businessinsider.com/chart-of-the-day-blackberry-vs-iphone-shipments-2011-9
  6. In December 2012, The New York Times published a story package that changed the way journalists thought about “multimedia.”
  7. Read this: http://bit.ly/mm-mmj Published: April 2014 ---------- By 2014 we were seeing a wide variety of new story forms that left “Snow Fall” in their dust.
  8. -- in some detail, your biggest success story and how you made it work, warts and all.
  9. -- in some detail, your biggest success story and how you made it work, warts and all. LINK https://introwebapps.wordpress.com/
  10. -- in some detail, your biggest success story and how you made it work, warts and all. LINK https://webappsplus.wordpress.com/
  11. -- Conclude with some quick take-away points for those wanting to do the same -- tell us where you're headed next
  12. "Multimedia innovations in the classroom," Mindy McAdams, University of Florida – WJEC panel - Innovation in Journalism Education Friday, July 15 — 4-5:30 pm — WA2241 -- how to reach you with future questions.
  13. CONTACT http://mindymcadams.com/