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Measuring SOLOMO

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Presentation at Mumbrella 360

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Measuring SOLOMO

  1. 1. Measuringsuccess@digitalmandsMandi Bateson
  2. 2. NOT ALLDATA ISCREATED EQUAL Photo credit: JD Hancock | Flickr
  3. 3. Data collection goesbeyond name, DOBand email address
  4. 4. YOURDEFINITIONOF SUCCESS
  5. 5. Sensis Yellow™ Social Media Report June 2012
  6. 6. GET IN TOUCHCONTACT US Need to discuss this in more detail? Whether you want to clarify our approach to strategy or just have a burning question about digital in general, please contact me at any time. And feel free to stalk me online as well – here’s a few places you can start. twitter.com/digitalmands Address: au.linkedin.com/in/mandibateson Level 15, 65 Berry Street North Sydney NSW 2060 delicious.com/mab397 Phone: 02 9287 8505 mab397.wordpress.com Email: twitter.com/mab397 mandi.bateson@mindshareworld.com10

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