Storytelling is one of the most effective ways to communicate and connect. Faculty members — their research, scholarship, and teaching — offer some of the richest stories for an institution to share. Join mStoner CEO Voltaire Santos Miran and ExpertFile Director Deanne Taenzer as they talk about the use of story to engage mind and heart and the role of technology in managing and measuring that content.
What You Will Learn
• What makes the difference between a faculty CV and a compelling story.
• How to motivate faculty to engage with you on an ongoing basis.
• How to use ExpertFile tools to better engage and reach a wider audience
• Important things to measure in terms of content and audience engagement that generate actionable insights.