By the end of 2014, 240 million people will have access to the Internet in India. With nearly a billion mobile phones in use, it is also a truly mobile-first country. The mass urban uptake and growing rural reach of these new communication tools and services provide both exciting opportunities and new challenges for Indian social change initiatives.
This document intends to provide a quick over- view of the current media landscape. We’ve compiled it in support of organizations working across India, we hope you will find it useful!