How to Use Photography for
Great Presentations

Incorporating photos and videos into
your PowerPoint decks can greatly enhance a presentation. Find out how

Photos and videos allow you
to illustrate concepts. SAYING “TEAMWORK” SHOWING TEAMWORK Teamwork. Teamwork.

A strong visual becomes a
memory trigger so your audience is more likely to remember your presentation later.

Text-heavy slides can be forgettable
and hard to follow. Strong visuals help your audience retain key points.

Always look for a dominant
area in the photo you’re using—so your viewer knows exactly where to look.

This photo lacks a dominant
area.

A good photo will guide
the viewer’s eyes to your main point.

Using photos with a shallow
to medium depth of field can draw the viewer’s eyes where you want it to go.

Just remember this: when selecting
photos, simplicity is the best choice.

Why does this photo work?
• Eyes are drawn to the surfer • The line of the water guides your eyes across the page

Why does this photo work?
• We’re naturally drawn to looking at other people • Then we’ll focus on the other visual elements and how they relate to the content

Learn more about using photos
in your PowerPoint presentations, including: Watch Now! • working with transparency • removing the background from a photo • designing slides with a grid • where to find royalty-free photos