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Pre production.pptx

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Pre production ceative.pptx
Pre production ceative.pptx
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Pre production.pptx

  1. 1. PRE PRODUCTION - CREATIVE lydia
  2. 2. PRINT PRODUCT This is one of the prints I am going to do. In this image I would like to portray a young girl sitting near a wall surrounded by alcoholic drinks during the night. I want to show the dangers of drinking . I am going to be using lowkey lighting with a full body shot and a loose frame. I will make the scene quite dull and insert a quote to highlight the dangers of what can happen. for example “is it worth the danger” “think before you drink, think better health”
  3. 3. In this advert I a wanting to use my photography skills to show the affects of second hand smoking. I will show a mid , focused shot of two people , one smoking and one being effected by it. I will have one person smoking and the other breathing it in . I want to show the importance of second hand smoking as well as the person smoking I am just going to use this as a visualizer instead of using facts and statistics.
  4. 4. This is an advertisement that is going to be shown through a clock representing the time drinking alcohol takes off a life span. The handles are going to be made of bottles. I am going to use statistics in this poster with a quote and then information underneath. This will be shown through an establishing shot. With a bright background to make the audience relate to the clock like it is inside a home to represent binge drinking within a household.
  5. 5. This is the last print that I am going to be doing , I will be highlighting a woman smoking crying , with a side head shot. I wanted to create this idea as more of an advertisement with information. I will have telephone numbers and images with lots of statistics and bright colours. I will include a slogan that represents my brand for example “THINK BETTER HEALTH”. I will use bright colours and images to bring represent positive changes and the benefits of not smoking or reducing the rate of smoking under the age.
  6. 6. INSPIRATION- SMOKING
  7. 7. INSPIRATION - DRINKING
  8. 8. RADIO ADVERTISEMENT My script is suitable for the audience and the client as I trying to slow down the rate of alcohol consumption. As I referred back to the brief I also seen that alcohol was a bigger need for focus than smoking. Therefore I am aiming my radio advertisement towards that topic. I am going to be using non diegetic and diegetic sounds throughout my advertisements as I will be editing in sounds of the party or the pub in between my voiceover as well as having some muffled background effects. This will create a scenario for the listener so that they can imagine themselves and relate their actions to what is happening in my advert . I wanted to make this sort of advert so that my target audience can understand the consequences of alcohol consumption by using persuasive language and shock tactics. I also added in the link to the website so that people know where they can access tools to better their life.

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