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WWW.SALMONCREEKMEDIA .COM
315.589.8879 | WWW.SALMONCREEKMEDIA.COMSOCIAL MEDIAMARKETING OPPORTUNITIESIncrease Brand Awareness• 93% of buying cycles s...
315.589.8879 | WWW.SALMONCREEKMEDIA.COMSOCIAL MEDIA - BUILDING CONTENTKey to Building Social Media Content:• Create Engage...
315.589.8879 | WWW.SALMONCREEKMEDIA.COMB2B Social Media Building Blocks• Facebook• Google+• YouTube• LinkedIn Groups• Blog...
315.589.8879 | WWW.SALMONCREEKMEDIA.COMReasons for Social Media Marketing beingineffective• Aim is to wide• Prospective bu...
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B2B Social Media - Getting Started

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Even B2B firms need to building their social media content or be conspicuous by their absence. This short presentation will help you get started.

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B2B Social Media - Getting Started

  1. 1. WWW.SALMONCREEKMEDIA .COM
  2. 2. 315.589.8879 | WWW.SALMONCREEKMEDIA.COMSOCIAL MEDIAMARKETING OPPORTUNITIESIncrease Brand Awareness• 93% of buying cycles start online• 88% of clicks reflect organic (non-paid) searchesMany buyers, including B2B buyers, correlate highorganic search results withtrust and brand leadershipCompanies are conspicuous by their absence
  3. 3. 315.589.8879 | WWW.SALMONCREEKMEDIA.COMSOCIAL MEDIA - BUILDING CONTENTKey to Building Social Media Content:• Create Engagement –attention-getting andactionable• Provide Information – readable andshareable• Be Entertaining – humorous, intriguing, andprovocative
  4. 4. 315.589.8879 | WWW.SALMONCREEKMEDIA.COMB2B Social Media Building Blocks• Facebook• Google+• YouTube• LinkedIn Groups• Blogs• SlideShareSOCIAL MEDIA – BUILDING BLOCKS
  5. 5. 315.589.8879 | WWW.SALMONCREEKMEDIA.COMReasons for Social Media Marketing beingineffective• Aim is to wide• Prospective buyers don’t know you exist• Can’t break through your competitors’ noise• Can’t stand out because of your own noise• Not making noise because you’re on the wrongchannelSOCIAL MEDIAMARKETING CHALLENGES

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