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HISTORY OF NETWORK MEDIA #7

NETWORKS OF
TELEVISION
L U K E VA N R Y N 

P H D C A N D I D AT E 

UNIVERSITY OF MELBOURNE
...
DECEMBER 10, 2013
W H AT I S T V ?
Technology

(Kittler)

Text

(Buffy Studies)

Device

(Morley)

Protocol

(Cubitt)

Industry

(Mayer)
NODES
origins of television
the box in the corner
it’s not TV, it’s HBO
streams, torrents and clouds
researching network(e...
ONE

ORIGINS OF
TELEVISION
“Just as water, gas and electricity are brought into our
houses … so we shall be supplied with visual or auditory
images, ...
WILLIAMS ON TELEVISION

supply precedes demand
medium precedes content
“mobile privatisation”
FRIEDRICH
KITTLER
Optical Media (2010/2002)
Gramophone, Film,
Typewriter (1999/1986)
Discourse Networks
1800/1900 (1990/19...
DAVID FOSTER WALLACE: “THIS IS WATER”

A JOKE
specific messages
to specific people
!

then
!

variety of messages
to a general public
“Television was and is not a desire of so-called
humans, but rather it is largely a civilian byproduct
of military electro...
“This instrument can teach … but it can do so only
to the extent that humans are determined to use it
to those ends. Other...
TWO

THE (BLACK)
BOX IN THE
CORNER
TELEVISION (SET) STUDIES
materiality of television at the foreground (Morley)
television as public-private threshold (Spig...
“not so much a visual medium,
more a visual object”
– D AV I D M O R L E Y
MAKE ROOM
F O R T. V.
LY N N S P I G E L , 1 9 9 2

Suburbs
Leisure time
Entertainment technology
AMBIENT
TELEVISION
A N N A M C C A R T H Y, 2 0 0 1

Public space
Waiting
Spectacle
THREE

I T ’ S N O T T. V. ,
IT’S H.B.O.
CABLES

content: niche, ‘quality’
economy: subscription, DVD
audience: elite
EMMY NOMINATIONS BY CHANNEL

QUALITY TELEVISION
ECONOMIES OF TELEVISION

DVD BOX SETS
FOUR

STREAMS,
TORRENTS,
CLOUDS
STREAMS

ON DEMAND
TORRENTS

TELEVISION
AFTER TV
CLOUDS

A LT E R N AT I V E
ECONOMIES
CHANGING
PROTOCOLS

Codecs
Bandwidth
Latency
BINGING BREAKING BAD

CHANGING
PRACTICES
COMEDIANS IN CARS GETTING COFFEE

CHANGING TEXTS
FIVE

RESEARCHING
NETWORKED
TELEVISION
ENTERING THE
G R A V E YA R D S H I F T
MEESE, WILKEN, NANSEN,
ARNOLD (2013)

Tracing:
Humans
Devices
Institutions
Enrolme...
IN SEARCH OF AUDIENCES

SOCIAL
METRICS
TELEMETRICS
DARRYL WOODFORD
Q . U . T.
DPWOODFORD.NET
W H AT I S T V ?
Distributed Technology
Fractured Texts
Myriad Devices
Changing Protocols
Evolving Industry
HISTORY OF NETWORKED MEDIA #7
NETWORKS OF TELEVISION

L U K E VA N R Y N 

P H D C A N D I D AT E 

UNIVERSITY OF MELBOURN...
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Networks of Television

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Guest lecture given at the University of Melbourne for the "History of Networked Media" subject.

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Networks of Television

  1. 1. HISTORY OF NETWORK MEDIA #7 NETWORKS OF TELEVISION L U K E VA N R Y N 
 P H D C A N D I D AT E 
 UNIVERSITY OF MELBOURNE @ M Y S PA C E G H O S T U N I M E L B . A C A D E M I A . E D U / L U K E VA N R Y N
  2. 2. DECEMBER 10, 2013
  3. 3. W H AT I S T V ? Technology (Kittler) Text (Buffy Studies) Device (Morley) Protocol (Cubitt) Industry (Mayer)
  4. 4. NODES origins of television the box in the corner it’s not TV, it’s HBO streams, torrents and clouds researching network(ed) television
  5. 5. ONE ORIGINS OF TELEVISION
  6. 6. “Just as water, gas and electricity are brought into our houses … so we shall be supplied with visual or auditory images, which will appear and disappear at a simple movement of the hand, hardly more than a sign.” – PA U L V A L E R Y
  7. 7. WILLIAMS ON TELEVISION supply precedes demand medium precedes content “mobile privatisation”
  8. 8. FRIEDRICH KITTLER Optical Media (2010/2002) Gramophone, Film, Typewriter (1999/1986) Discourse Networks 1800/1900 (1990/1985) PA U L A R M I N : P O R T R A I T O F FRIEDRICH KITTLER, 2005, PENCIL, 190 CM X 90 CM
  9. 9. DAVID FOSTER WALLACE: “THIS IS WATER” A JOKE
  10. 10. specific messages to specific people ! then ! variety of messages to a general public
  11. 11. “Television was and is not a desire of so-called humans, but rather it is largely a civilian byproduct of military electronics” –FRIEDRICH KITTLER
  12. 12. “This instrument can teach … but it can do so only to the extent that humans are determined to use it to those ends. Otherwise it's nothing but wires and lights in a box.” –EDWARD R. MURROW
  13. 13. TWO THE (BLACK) BOX IN THE CORNER
  14. 14. TELEVISION (SET) STUDIES materiality of television at the foreground (Morley) television as public-private threshold (Spigel) architectures of television (Cromley) “ambient television” (McCarthy) inner workings remain opaque (cf. Cubitt)
  15. 15. “not so much a visual medium, more a visual object” – D AV I D M O R L E Y
  16. 16. MAKE ROOM F O R T. V. LY N N S P I G E L , 1 9 9 2 Suburbs Leisure time Entertainment technology
  17. 17. AMBIENT TELEVISION A N N A M C C A R T H Y, 2 0 0 1 Public space Waiting Spectacle
  18. 18. THREE I T ’ S N O T T. V. , IT’S H.B.O.
  19. 19. CABLES content: niche, ‘quality’ economy: subscription, DVD audience: elite
  20. 20. EMMY NOMINATIONS BY CHANNEL QUALITY TELEVISION
  21. 21. ECONOMIES OF TELEVISION DVD BOX SETS
  22. 22. FOUR STREAMS, TORRENTS, CLOUDS
  23. 23. STREAMS ON DEMAND
  24. 24. TORRENTS TELEVISION AFTER TV
  25. 25. CLOUDS A LT E R N AT I V E ECONOMIES
  26. 26. CHANGING PROTOCOLS Codecs Bandwidth Latency
  27. 27. BINGING BREAKING BAD CHANGING PRACTICES
  28. 28. COMEDIANS IN CARS GETTING COFFEE CHANGING TEXTS
  29. 29. FIVE RESEARCHING NETWORKED TELEVISION
  30. 30. ENTERING THE G R A V E YA R D S H I F T MEESE, WILKEN, NANSEN, ARNOLD (2013) Tracing: Humans Devices Institutions Enrolments
  31. 31. IN SEARCH OF AUDIENCES SOCIAL METRICS
  32. 32. TELEMETRICS DARRYL WOODFORD Q . U . T. DPWOODFORD.NET
  33. 33. W H AT I S T V ? Distributed Technology Fractured Texts Myriad Devices Changing Protocols Evolving Industry
  34. 34. HISTORY OF NETWORKED MEDIA #7 NETWORKS OF TELEVISION L U K E VA N R Y N 
 P H D C A N D I D AT E 
 UNIVERSITY OF MELBOURNE @ M Y S PA C E G H O S T U N I M E L B . A C A D E M I A . E D U / L U K E VA N R Y N

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