Pitch 101  {   Lukasz Mlodyszewski      @lmlody
We are pitching in …
Why do we pitch?
‘Stuff’ to remember
Know what you are tryingto achieve
Know your targetaudience
It is not about you!
Keep it real
Be specific
Preparation is the key
Solve a problem
Show passion
Practice
Keep it short!
   Cover        Problem        Team        Solution        Technology        Marketing        Sales / Monetization ...
   Logo       Name       Website address       Twitter usernameCover
   Tell a story!            Accessible to everyone            Based on your own experience            Or based on the ...
   Pictures      Important facts only;          Background          How many years of experienceTeam
   Introduce your product       How does your idea solve the problem       Show the product           Screenshots     ...
   Describe the technology behind it       Don’t get into too many boring / technical        detailsTechnology
   Who are the consumers       Market size       Market entry methods       BE SPECIFIC!!!Marketing
   Discuss the business modelSales / monetisation
   Who it is           Direct and indirect       Why the customers are going to choose you       What barriers do you ...
   Your current status       Short, medium and log term goals       Estimated deadlinesMilestones
   What is ‘THE’ thing       Why should we vote for it?Conclusion
lukasz@epoland.co    @lmlody
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Pitch101

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Brief 'how to pitch' presentation I'm doing at Startup Weekends.

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Pitch101

  1. 1. Pitch 101 { Lukasz Mlodyszewski @lmlody
  2. 2. We are pitching in …
  3. 3. Why do we pitch?
  4. 4. ‘Stuff’ to remember
  5. 5. Know what you are tryingto achieve
  6. 6. Know your targetaudience
  7. 7. It is not about you!
  8. 8. Keep it real
  9. 9. Be specific
  10. 10. Preparation is the key
  11. 11. Solve a problem
  12. 12. Show passion
  13. 13. Practice
  14. 14. Keep it short!
  15. 15.  Cover  Problem  Team  Solution  Technology  Marketing  Sales / Monetization  Competition  Milestones  ConclusionContents of a pitch
  16. 16.  Logo  Name  Website address  Twitter usernameCover
  17. 17.  Tell a story!  Accessible to everyone  Based on your own experience  Or based on the experience of your customers  MOST IMPORTANT SLIDE!!!Problem
  18. 18.  Pictures  Important facts only;  Background  How many years of experienceTeam
  19. 19.  Introduce your product  How does your idea solve the problem  Show the product  Screenshots  Pre-recorded videosSolution
  20. 20.  Describe the technology behind it  Don’t get into too many boring / technical detailsTechnology
  21. 21.  Who are the consumers  Market size  Market entry methods  BE SPECIFIC!!!Marketing
  22. 22.  Discuss the business modelSales / monetisation
  23. 23.  Who it is  Direct and indirect  Why the customers are going to choose you  What barriers do you have to prevent others from copying your ideaCompetition
  24. 24.  Your current status  Short, medium and log term goals  Estimated deadlinesMilestones
  25. 25.  What is ‘THE’ thing  Why should we vote for it?Conclusion
  26. 26. lukasz@epoland.co @lmlody

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