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Niagarank, presentation IE Master in Digital Journalism

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Niagarank, presentation IE Master in Digital Journalism

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How Niagarank.es works. A news aggretation site curated by robots and based on Twitter realtime news detection. Presentation for the Master in Digital Journalism at IE, Madrid. Jan 2013

How Niagarank.es works. A news aggretation site curated by robots and based on Twitter realtime news detection. Presentation for the Master in Digital Journalism at IE, Madrid. Jan 2013

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Niagarank, presentation IE Master in Digital Journalism

  1. 1. Niagarank Master in Digital Journalism, IE, Madrid, 2013.01.29 Internet Solutions Azitain Pol 3K E-20600 EIBAR www.codesyntax.com 1 Tel. (+34) 943821780
  2. 2. Niagarank IE – MDJ 2013.01 Introducing Niagarank I am Luistxo Fernandez, journalist in another life Work at CodeSyntax, small and peripheral web development company, based in the Basque Country And we launched Niagarank.es on Jan. 7th This presentation, sites mentioned, and references at: Delicious.com/luistxo/mdj
  3. 3. Niagarank IE – MDJ 2013.01 Introducing Niagarank New newssite: Niagara + Rank
  4. 4. Niagarank IE – MDJ 2013.01 What
  5. 5. Niagarank IE – MDJ 2013.01 What do we do We follow several thousand Twitter users We rank users, and we rank the news items that those users tweet The algorithm publishes the most interesting stuff That process, in 40 subjects, 40 interest channels
  6. 6. Niagarank IE – MDJ 2013.01 Example One of 40 channels: Política 7 days of data. Last week.
  7. 7. Niagarank IE – MDJ 2013.01 Curation
  8. 8. Niagarank IE – MDJ 2013.01 Curation Users detected 12537 Ranked 7213 Followed 5000 Tweets received 887201 Analysed 477271 Original tweets with URLs 97759 Distinct URLs 41603 Published URLs 45
  9. 9. Niagarank IE – MDJ 2013.01 Curation In 'Politics', we distill 900k tweets, to produce 45 news items That, x40 times The backend machine, Robsoc: Robotic Social Curation
  10. 10. Niagarank IE – MDJ 2013.01 Curation Mass-curation: Digg, Meneame.net, Reddit Entourage curation: The #discover tab of Twitter, Paper.li, Flipboard, main stream at Facebook Niagarank is mass-curation, but 'involuntary', and overcomes the main problems of 'entourage curation': – Building a entourage focused on a subject takes time – Everyone's entourage is varied
  11. 11. Niagarank IE – MDJ 2013.01 Origin
  12. 12. Niagarank IE – MDJ 2013.01 Origin of Niagarank Umap A detector of all tweets in Basque Nov. 2010. Detected all users, and filtered their tweets by language. It worked while we were few... Then it crashed.
  13. 13. Niagarank IE – MDJ 2013.01 Opportunity from failure 1. Need a system to detect the most interesting Basque Twitter users --> Rank 2. Having watched its functioning, a lesson: - Trending topics not so interesting - URLs in half of the tweets, information exchange is the key insight we could extract
  14. 14. Niagarank IE – MDJ 2013.01 Opportunity from failure: automated news system in Basque
  15. 15. Niagarank IE – MDJ 2013.01 References
  16. 16. Niagarank IE – MDJ 2013.01 References
  17. 17. Niagarank IE – MDJ 2013.01 Business
  18. 18. Niagarank IE – MDJ 2013.01 Business plan Low cost version of Blogging Networks, both b2c and b2b B2c: Make Niagarank a news destination Adsense. Sponsorship. Affiliates (we want to try with books).
  19. 19. Niagarank IE – MDJ 2013.01 Business plan Low cost version of Blogging Networks, both b2c and b2b b2b prototypes:
  20. 20. Niagarank IE – MDJ 2013.01 Business plan: tailored services Tailored content for news organisations (NewsCred model) Mass-curation for organisations Extracting collective intelligence in the social media Press clippings, social media alerts, damage control, issue monitoring, reaching out to influencers...
  21. 21. Niagarank IE – MDJ 2013.01 Business plan: the rank Use the rank for business? The Klout model?
  22. 22. Niagarank IE – MDJ 2013.01 Business plan: the rank Use the rank for business? The Klout model? For now, let's use the rank to get meaningful content
  23. 23. Niagarank IE – MDJ 2013.01 Business plan: being frugal Max. automation and incremental impact of small improvements. Scalability. Replace journalists by robots... also by editors. As opposed to new Spanish initiatives like Gonzoo, ZoomNews, InfoLibre, no pressroom staff to (under)pay. No pressure, no investors, web development business doing well at CodeSyntax
  24. 24. Niagarank IE – MDJ 2013.01 Roadmap
  25. 25. Niagarank IE – MDJ 2013.01 The roadmap Improve, improve, improve Reach out to Facebook, Google+, Google Currents Deploy more countries
  26. 26. Niagarank IE – MDJ 2013.01 Questions
  27. 27. Niagarank IE – MDJ 2013.01 thanks Luistxo Fernandez - LFernandez@codesyntax.com @luistxo - http://www.codesyntax.com

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