Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Long tail link building

2,408 views

Published on

what is one of the best ways to increase my tragic and conversions?
Fined out how to do it the easy way!
http://luckyboost.com/

Published in: Technology, Business
  • Be the first to comment

  • Be the first to like this

Long tail link building

  1. 1. Long Tail Link Building A.P. (After Panda)
  2. 2. What?! <ul><li>Phrases that contain more than just your target phrases and/or brand name </li></ul>Graph Usually presented as visits Phrases
  3. 3. Why? <ul><li>“ 20% of the queries Google receives each day are ones we haven’t seen in at least 90 days, if at all? “ </li></ul><ul><li>Inside AdWords November 11, 2008 </li></ul><ul><li>“ 30% of search is 4+ words” </li></ul><ul><li>Hitwise October 2011 </li></ul><ul><li>Less Competition </li></ul><ul><li>Keyword Combination that no tool will give you </li></ul><ul><li>Support for Main Phrases </li></ul>
  4. 4. Full Long Tail Graph 100% of Organic Traffic
  5. 5. 75% of traffic not in Graph 25% of Organic Traffic
  6. 6. On what to Focus?
  7. 7. Conversion by Phrase Length #2
  8. 8. What does this have to do with Link Building? Panda Food Hair/Fur Clothes Toys sunny side up panda breakfast adding spots to panda dye high heel panda shoes panda pancakes breakfast special removing panda spots brush panda booties B.P.
  9. 9. A.P. panda pancakes breakfast special removing panda spots brush panda booties Panda Food Hair/Fur Clothes Toys sunny side up panda breakfast adding spots to panda dye high heel panda shoes
  10. 10. Long tail Link Tactics Quick, Easy & Scalable <ul><li>Social bookmarks </li></ul><ul><li>Press Releases </li></ul><ul><li>Guest Blogging </li></ul><ul><li>Forums </li></ul><ul><li>Q&A sites </li></ul><ul><li>Web 2.0 platforms </li></ul>
  11. 11. Finding long tail anchor text <ul><li>Analytics </li></ul><ul><li>Google suggest </li></ul><ul><li>Google - Related </li></ul><ul><li>Yahoo Suggest </li></ul><ul><li>Bing Related Searches </li></ul><ul><li>Google Keyword tool – Low competition </li></ul>
  12. 12. Takeaways <ul><li>Stop creating high volume / low quality content. </li></ul><ul><li>Build links with long-tail anchor text into quality pages. </li></ul><ul><li>Main phrases + 2 words = best conversion rate. </li></ul><ul><li>Links to deeper pages strengthen your head terms. </li></ul>
  13. 13. You Can Change the Head Old Target Phrase Bonus Slide
  14. 14. <ul><li>Thank You </li></ul><ul><ul><li>Menachem Rosenbaum- SEO Consultant </li></ul></ul><ul><ul><li>Matan Media – http://MatanMedia.com </li></ul></ul><ul><ul><li>Email - menachem@matanmedia.com </li></ul></ul>

×