If you can’t explain it to your grandmother, forget it. - Luc Galoppin
PART Successful programs don’t just coordinate local roll-out
projects. They provide a platform for the network of
relationships that is built during each roll-out. It’s
called Return On Relationships. That’s what Social
Architecture looks like from the tactical point of view.
The Tactical Level
In the previous chapter I have discussed the strategic level and I argued that we need to plan for
social architecture in a large scale program. In this chapter I will zoom in how programs should be
designed to allow for co-creation.
But first things first: before we jump to tactical conclusions, let’s have a look at the problem from the
tactical point of view:
‣ Organizations need people to count on in order to get things done (operations);
‣ At the same time they need communities to count on in order to develop and sustain new things
The inability to build a social architecture during a large scale program will result in a situation where
there is no community that the organization can count on.
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