Technology Scouting Overview

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Technology Scouting includes the identification of technology developments and the facilitation of the sourcing of technology.

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Technology Scouting Overview

  1. 1. Technology Scouting Overview
  2. 2. Innovation Methodology: Technology Scouting Technology Sourcing includes the identification of technology developments and the facilitation of the sourcing of technology. Provisioning of Technology Intelligence to facilitate the Technology Management Identification, assessment and usage of information on Acquisition, development, technological developments storage, usage and selling of technological knowledge Technology Technology Intelligence Management Scouts identify and assess new technologies Technology Scouts facilitate the sourcing of technology Scouting Building and using a network of experts for competitive advantage 2
  3. 3. Innovation Methodology: Technology ScoutingTechnology Scouting Process consists of five Technology Intelligence steps plus the step of TechnologySourcing. Usage of Selection of information Filtering, information and sourcing Definition of Collection of analyzing, Evaluation sources and of search areas Data interpreting and decision methods to technologies of data making employ Collection of data 3
  4. 4. Innovation Methodology: Technology ScoutingTechnology Sourcing supports the external sourcing of technology and the productspecification and development. Innovation Management Fuzzy-front-end of Product specification Prototype validation and Market Launch Innovation and development testing Technology Management Storage, Internal External Technology generation and usage Technology selling or Sourcing of technological licensing knowledge 4
  5. 5. Innovation Methodology: Technology ScoutingFramework for Empirical Research: PLS –path analysis will be used to analyze the success factors oftechnology scouting and how to organize it best. Factors Management Scouting Factors Areas Success  Defined Process  Functional interweavement Organizational  Formalized connection to R&D  Input for R&D projects Characteristics  Formulized connection to  Triggering of new R&D Marketing projects  Methodological interweavement Stimulation of  Triggering of new Innovation business field  Boundary spanner capabilities  Network Size Characteristics of  Technological competence the Scouts  Internal Network Facilitation of  Help in assessment of Technology technology Scouting  Incentive System  Contact to relevant sources  IT-Support Tools  Sourcing needs identified Management of  Balanced scout portfolio  Support in acquisition of Scouting Network technology  Role Differentiation  Successful acquisition of technology 5
  6. 6. Innovation Methodology: Technology Scouting Project Planning: PLS-path analysis and in-depth case studies will be used to study organization and success factors of technology scouting. Model Quantitative Model Qualitative Writing of Interviews/Case Valuation Interviews Building Dissertation Studies In depth Modeling a Build on the Based on the The dissertation interviews with framework for Hypothesis of the qualitative will discuss 10 multinational research on framework – 50 data, partial technology companies success factors qualitative least-square scouting as of a of technology Interviews are path analysis is method of scouting conducted. used to technology validate the intelligence and In depth case hypothesis technology studies will be management conducted for six The case companies. studies are analyzed to gain knowledge of best practices 6
  7. 7. Innovation Methodology: Technology ScoutingMotivation and Research Question: Further research on Technology Scouting is needed to identify success factors and to give recommendation on how to organize it. Increase in technology complexity Globalization of R&D Motivation Shorter product life cycles Increasing volatility of markets No sufficient research on …. …success factors and Research …organization of technology scouting and Gap ...interaction with other function of the organization What are the aims of Technology Scouting? What are important success factors of Technology Scouting? Research How should Technology Scouting be interweaved within the Questions company? What organizational forms of Technology Scouting have proven to be effective? 7
  8. 8. www.harrisonhayes.comPhone: 704.972.2412Email: plewis@harrisonhayes.com 8

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