FISH <ul><li>The fairy falls with broken wings; I hold it close to me and then let it fly, Another dream, another you, sha...
Once upon a time  Growing up with Fish or Fish/ Marillion and the Web
My life changed on 81 when I walked into my favourite music LP store http://www.youtube.com/watch?v=WtyqAn1McUE There was ...
But it was not only the music http://www.the-masque.com/ The website behind the artwork of Marillion Mark Wilkinson
Back then listening to music was like drinking wine http://www.youtube.com/watch?v=25AkxTjiSJ8  to listen an old marillion...
Times were different then...
It was the time of Bootlegs sold  under the table  and for loads of Sfr
Musicians had strange Make-Up
We looked different too, those days
Kayleigh changed it all to BIG  http://www.youtube.com/watch?v=cwNVfNc1IQM&feature=related Kayleigh became Marillion’s fir...
But too much success is never good One ore album and Marillion and Fish split up. They both went in different musical dire...
.Com <ul><li>Both Marillion and Fish understood fast that the Internet opens new possibilities for musicians  </li></ul><u...
Marillion.com <ul><li>Clever; to market their web presence Marillion named one of their first albums “ marillion.com ” </l...
Spearheading <ul><li>Marillions Anoraknophobia album was the first ever album paid by fans before recording even started <...
Same album 2 versions (Fan dance mix)
Even 3(Fan dance mix runner ups)
Today on marillion.com
Own record label http://www.marillion.com/music/index.htm   Not many artists have such a huge catalog of CD’s Fan-records ...
And the new Album  <ul><li>Marillion's 15th album, the double album  Happiness is the Road  is due in Autumn 2008, but you...
Today on the-company.com
.. And on MySpace
http://www.youtube.com/watch?v=JdZLxooddck&feature=related   Fish – Dark Star concert in virtual reality universe Second L...
And now, go to see  Fish   life in concert .  Long live rock’n roll!
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Fish / Marillion how to use the Web for their music

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About how Fish and Marillion used the new Web to their advantage in many innovative ways

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  • Fish / Marillion how to use the Web for their music

    1. 1. FISH <ul><li>The fairy falls with broken wings; I hold it close to me and then let it fly, Another dream, another you, shattered splintered shards explode in the blue. </li></ul>
    2. 2. Once upon a time Growing up with Fish or Fish/ Marillion and the Web
    3. 3. My life changed on 81 when I walked into my favourite music LP store http://www.youtube.com/watch?v=WtyqAn1McUE There was a new LP, a new band, with new kind of music I did not know it could exist. Their name: Marillion, their charismatic singer: Fish
    4. 4. But it was not only the music http://www.the-masque.com/ The website behind the artwork of Marillion Mark Wilkinson
    5. 5. Back then listening to music was like drinking wine http://www.youtube.com/watch?v=25AkxTjiSJ8 to listen an old marillion vinyl on a real turntable
    6. 6. Times were different then...
    7. 7. It was the time of Bootlegs sold under the table and for loads of Sfr
    8. 8. Musicians had strange Make-Up
    9. 9. We looked different too, those days
    10. 10. Kayleigh changed it all to BIG http://www.youtube.com/watch?v=cwNVfNc1IQM&feature=related Kayleigh became Marillion’s first and only top chart single and made progressive music again mainstream
    11. 11. But too much success is never good One ore album and Marillion and Fish split up. They both went in different musical directions but in ONE thing they were same
    12. 12. .Com <ul><li>Both Marillion and Fish understood fast that the Internet opens new possibilities for musicians </li></ul><ul><li>The “long tail” helps to reach every devoted fan of progressive music </li></ul><ul><li>The Internet helped to create and nurture fan communities </li></ul><ul><li>Viral marketing started to kick in </li></ul>
    13. 13. Marillion.com <ul><li>Clever; to market their web presence Marillion named one of their first albums “ marillion.com ” </li></ul>http://www.youtube.com/watch?v=cQwGHMftLRs Documentary by Marillion about their Internet business
    14. 14. Spearheading <ul><li>Marillions Anoraknophobia album was the first ever album paid by fans before recording even started </li></ul>http://www.youtube.com/watch?v=-PtDF1lcFBY
    15. 15. Same album 2 versions (Fan dance mix)
    16. 16. Even 3(Fan dance mix runner ups)
    17. 17. Today on marillion.com
    18. 18. Own record label http://www.marillion.com/music/index.htm Not many artists have such a huge catalog of CD’s Fan-records Members only Offcial CD catalog
    19. 19. And the new Album <ul><li>Marillion's 15th album, the double album Happiness is the Road is due in Autumn 2008, but you can pre-order the Deluxe Campaign 2CD Edition now and get it shipped direct to you as soon as it's released. </li></ul>http://www.marillion.com/preorder/index.htm
    20. 20. Today on the-company.com
    21. 21. .. And on MySpace
    22. 22. http://www.youtube.com/watch?v=JdZLxooddck&feature=related Fish – Dark Star concert in virtual reality universe Second Life. Video Clip from new Fish's album '13th Star'. The Clip documents the show in Rome and the event in Second Life
    23. 23. And now, go to see Fish life in concert . Long live rock’n roll!

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