How did it evolve?• From American punk music• Expanded during the late 1990s and developed during the 2000s as a style of dress and attitude• Powerful lyrics, the vocals were slow yet intense, and the songs were always melancholy.• Became extreme• Normal ‘singing’ became pleading and gut- wrenching screams with actual sobbing and crying in the background
Technology?• Relied on internet• Message boards..how to be emo• Advice• Band discussions• Band pages (Purevolume/Myspace/etc)
Clothing and attitude?• Black clothing• Dark make-up (male and female)• Body piercings.• Males have a certain haircut, are very thin, and wear dark skinny jeans in order to emphasize their thinness.• Females typically have dark hair, dark clothing, and lots of dark jewelry.• Apathetic, passionate, and emotional.
Beliefs• Avoiding stereotypes and being an individual.• Dislike “labels,” traditional values, and conformity.• Appeal of the emotional music• Attraction into emo subculture: music, style, values, and attitude.• Bond over resistance to dominant ideology and opposition to labels, popularity, and stereotypes.• Ironically, emos are often labeled as self-destructive, self-harming, and closed-minded.
Self-Harm?• Linked to self-harm – Young people cutting themselves as a way to release pain – Suicide – General inclination towards death• “After the shooting rampage at Columbine High School in 1999, music was not only blamed for inciting violence, but for creating a sense of alienation in its listeners. Even though it is unclear whether the Columbine shooters were actually fans, the ‘shock rock’ band Marilyn Manson garnered a lot of criticism.” (Thomas-Jones, 2008)
Culture Shock & Backlash• Parents• For those looking in at the subculture from the outside, it seems like a depressing and unfortunate way to live.• Media says: Parents need to monitor children’s mental & physical health• Other teenagers are bullying emo kids
Bands• Taking Back Sunday• Brand New• The Academy Is..• Something Corporate• Dashboard Confessional• Jimmy Eat World• Saosin• Senses Fail• The Used• Coheed & Cambria
Cheer up Emo Kid, Patent Pending• http://www.youtube.com/watch?v=wwieNkrf 3OQ